ASIA-PACIFIC – SHANGHAI, CHINA, SEPTEMBER 6, 2010 – JWT Shanghai has the appointment of Johan Wong (pictured) as Director of Digital Strategy, JWT Interactive, effective immediately. In this role, Johan will partner with Fei Wei, Senior Creative Director and will be tasked with further strengthening JWT’s digital offering. He reports to Eric Lee, JWT Shanghai General Manager and Donald Chan, China CEO.
Before joining JWT Shanghai, Johan held the position of Chief Digital Officer for Leo Burnett / Arc Hong Kong, responsible for enhancing and integrating its digital capabilities, thus providing clients with a truly holistic advertising communications solution.
In 2007, Johan was based in Shanghai working with startup company, In-Game Media, a media/interactive agency exploring online games as a media platform.
As one of the few pioneers in the new media arena, Johan has won numerous digital awards for clients such as Adidas, Hutchison 3, PUMA, Dell Alienware, Yahoo! and PCCW.
JWT China CEO Donald Chan commented on Johan’s appointment: "Johan brings a unique combination of skills-including account management, digital strategy and creative-to digital media planning and measurement. We believe he will raise JWT Interactive to a new level of success."
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Along with Johan’s appointment, JWT Shanghai has announced Gavin Hu (above) will be taking up the role of Senior Account Director on digital solution. Gavin has rich experience in both Above The Line and digital account management from both JWT and digital outfits such as Sina. He will support Johan to further drive JWT’s digital growth, effective immediately.
Founded in 2006, JWT Interactive is a digital unit of JWT Shanghai, made up of a full team of individuals who cover project management, account services, and creative. They provide a full range of interactive services to a fast growing roster of clients which includes, KFC, Pizza Hut, HSBC and Air New Zealand, among others.
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