MSAP ICE Awards 2017 is now open for entries

MANILA – The Media Specialists Association of the Philippines (MSAP) continues to recognize excellent and exemplary work in media thinking and communications with the 2nd ICE Awards.

Now open for entries for campaigns that ran from May 2015 until June 2017 that fall under the following ten categories: Best in insight, Best in Creative Use of Media, Multi-media, Single Medium, Activation, Branded Content, Digital, Data, Not-for-Profit Campaign, and Effectiveness Award.

All qualified participants can submit their entries starting July 15 to 22 for early bird submission at P5,000 per entry or P20,000 for 5 entries; and regular submission dates from July 23 to 30 at P7,000 per entry or P25,000 for 5 entries. All MSAP members, creative agencies of the MSAP members, and members of KBP/GM7, UPMG, OAAP, OMAG, IMMAP can join the ICE Awards.


All campaign entries will go through strict screening processes and will be judged based on three standards: Insights, Creativity, and Effectiveness. The entries that will garner the highest scores will be qualified to vie for ICE Awards two major prizes: Media Agency of the Year and Advertiser of the Year.

Announcement of winners will be on September 9, 2017 at the final night of the 2017 Media Congress in Baguio City. To learn more about ICE Awards and the entry submission process, please visit

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