ASIA-PACIFIC – SINGAPORE, NOVEMBER 24, 2010 – SINGAPORE — Ogilvy & Mather Asia Pacific announced today the appointment of James Daniels as regional executive creative director for Unilever effective January 2011.
Daniels, most recently ECD and shareholder of Euro RSCG and Euro RSCG 4D Johannesburg, South Africa, will be based in Singapore. He has picked up metals from major award shows such as D&AD, Cannes Liones, Loeries, The One Show, CLIOs and London International Awards.
Commenting on the hire, Eugene Cheong, regional executive creative drector, Ogilvy & Mather Asia Pacific, said, “James is a rock star. He is one of South Africa’s finest and he completes the creative rejuvenation of Ogilvy Singapore. Not only will he be the creative lead on the all-important Unilever business, he will also be a very important part of the creative management of the Ogilvy Group in Singapore."
James Daniels said, “I spent four years in Ogilvy in Johannesburg and found the agency to be made up of people constantly striving for better. Borders cannot destroy a culture and I believe Ogilvy Singapore will offer me a similar experience.”
Added Giri Jadhav, regional director, Ogilvy & Mather Asia Pacific/Unilever Asia Pacific, “With 18 years of experience in handling brands both global and local, James has the right credentials and the much needed creative maturity and leadership the role demands.”
