MANILA, PHILIPPINES – The Insular Life Assurance Company, Ltd. (InLife), the country’s largest Filipino life insurer, has once again cemented its leadership in the industry after receiving its ninth Domestic Life Insurer of the Year – Philippines award at the prestigious Insurance Asia Awards held recently in Singapore.
The award is a testament to InLife’s enduring legacy of over 114 years in providing inclusive, innovative, and purpose driven financial solutions tailored to the needs of Filipinos. By continuously enhancing customer empowerment, embracing digital transformation, and strengthening its community building initiatives, InLife maintains its position at the forefront of the country’s life insurance sector.
“InLife’s legacy is built on trust, and this recognition underscores our commitment to nurturing communities, sustaining that trust, and helping Filipinos live A Lifetime for Good,” said InLife Executive Chairperson Nina D. Aguas. “Our people, our policyholders, and our partners fuel our purpose. We dedicate this award to them.”
In 2024, InLife significantly deepened customer engagement through several groundbreaking initiatives. Its digital communities InLife Convo, which promotes financial literacy and InLife Thrive, a support platform for corporate group clients reflect the company’s commitment to addressing the evolving needs of its diverse market segments. The insurer also delivered customized solutions for key groups including InLife Sheroes, Amorsolo Circle, Overseas Filipino Workers, corporations and emerging market sectors.
To support its growing network of financial advisors, InLife rolled out enhanced marketing toolkits and equipped its Super Compass App with a Generative AI chatbot, enabling more efficient client servicing. Internally, its employee programs emphasized holistic wellness and company pride, fostering an engaged and purpose driven workforce.
