LIA is pleased to welcome the leading creative minds and practitioners to set the standards for Health & Wellness; Pharma; Health & Wellness–Craft and Pharma–Craft for 2026. Every juror is a well-respected creative person who has moved the bar upwards in generating positive impact in the health & wellness and pharma space. LIA judging will take place at Encore @ Wynn Las Vegas from 25th September through 3rd October, 2026.
Rich Levy — Jury President, Health & Wellness
Rich Levy, Chief Creative Officer, Klick Health, is a highly-esteemed creative who has dominated in healthcare and pharma advertising. Under his guidance, Klick has won some of the highest accolades in the industry, including LIA’s Global and Regional Independent Health and Pharma Agency Of The Year. He will preside over Health & Wellness.
“The London International Awards has always been one of my favorite shows, largely because all judging happens inside the jury room. The conversations around idea, execution, craft and strategy ensure the most deserving work rises to the top. We also have the opportunity to show the entire healthcare advertising community where the bar has been set for years to come,” commented Rich Levy.
Tim Hawkey — Jury President, Pharma
Tim Hawkey, Chief Creative Officer, AREA 23, New York will be guiding the Pharma jury. His impressive body of work saw AREA 23, an IPG Health company, recognized as the #1 most creative agency in the world on The Drum’s 2023 World Creative Rankings – the first time a healthcare agency has occupied that spot in the U.S. and global leaderboards.
Under his leadership, nothing but the best results will emerge from the room. As Tim put it: “LIA has always been a benchmark for what great creativity looks like, and it’s a privilege to help define that for Pharma this year. This category demands more than just smart ideas; it requires empathy, precision, and the ability to turn complex science into something deeply human. At a time when technology is accelerating everything, the real differentiator will be ideas that genuinely connect and make a difference.”
Marie Julie Gerbauld — Jury President, Health & Wellness-Craft and Pharma-Craft
Marie Julie Gerbauld, Chief Creative Officer, DAVID, São Paulo, will act as Jury President for Health & Wellness–Craft and Pharma–Craft. In her over 20 years in the industry, Marie Julie Gerbauld has been responsible for creating work for some of the world’s most recognizable brands, which include Nike and Coca-Cola.
Crafting puts magic into a wellness or pharma campaign, transforming what could be clinical into something compelling and extraordinary.
“This is a category where craft carries responsibility. It’s not just about aesthetics, it’s about building trust. I believe the most impactful work in this space is the one that connects on a human level, where craft helps translate complexity into something people can feel. I’m excited to discover and celebrate those ideas,” explained Marie Julie Gerbauld when talking about the craft in the light of these categories.
Today, these categories have become increasingly important as consumers prioritize mental and physical well-being. Wellness and pharma brands have become channels for education and establishing real connections and trust between brands and consumers.
“The stage is set. And we have the best in the business in the jury rooms for Health & Wellness; Pharma and the Craft competitions. Everyone in those rooms are highly respected and have received a multitude of accolades for creativity. These are the creative practitioners that will not just set the 2026 benchmark – they will elevate it,” commented Christina Shaw, VP – Awards Director LIA.
All work created and released in a commercial environment between 1st July 2025 through 31st August 2026, with permission from the client, is eligible to enter. From now through 30th June, 2026, there is 20% off standard entry fees.
HEALTH & WELLNESS JURY
JURY PRESIDENT
Rich Levy
Chief Creative Officer
Klick Health
Severine Autret
Global Creative Excellence,
Content & Partnerships Lead
Opella, Neuilly sur Seine
Philip Bolland
Executive Creative Director
Peix Health, Berlin
Noel Denis
Executive Creative Director
Digitas Health, New York
Laura Florence
Chief Creative Officer
Biolumina (formerly Rise & Run Health), New York
Alessandra Gomes
Executive Creative Director
More Than Health, São Paulo
Patrick Held
Global Creative Director
Ayus Medical Group, Bangkok
John McPartland
Executive Creative Director – EMEA
Ogilvy Health UK, London
Megan Skelly
Chief Creative Officer
Havas Lynx New York, New York
Eduardo Tavares
Global ECD, Health & Pharma
Edelman
PHARMA JURY
JURY PRESIDENT
Tim Hawkey
Chief Creative Officer
AREA 23, New York
Joao Camacho
Chief Creative Officer
India & Middle East
Havas Life
Diego Freitas
EVP, Global Creative Partner
The Considered
Katie Langdon
Founder / Creative Director
Skin & Blister Healthcare Communications, London
Marty Martinez
Chief Creative Officer
TANK Worldwide, Montréal
Andy Mathurin
Creative Director
Heartbeat, New York
Patrick Potosky
Chief Creative Officer
NoA Health, Copenhagen
Laura Potucek
Chief Creative Officer
MRM Health, New York
Angela Williams
SVP Group Creative Director
Fifth Element, New York
Sam Wright
Creative Director
Swordfish Advertising, Bristol
HEALTH & WELLNESS-CRAFT and PHARMA-CRAFT JURY
JURY PRESIDENT
Marie Julie Gerbauld
Chief Creative Officer
DAVID, São Paulo
Gerri Hamill
Head of Production WPP@Unilever / Director of Integrated Production
VML, Singapore
Todd Henwood
Founder / Chief Creative Officer
Generous, Toronto
Adam Hessel
Chief Creative Officer
The Bloc, New York
Nicole Meyer
VP, Creative Director
21Grams, New York
Rinesh Mistry
Design Director
Langland, London
Jenn Ng
SVP, Group Creative Director
CultHealth, New York
Johannes Ottomeyer
Creative Director
Syneos Health, Munich
Bernardo Romero
Maker
Klick Health, New York
Chessa Williams
Executive Creative Director
twentyeightc, London
For more information on the juries, categories and/or requirements, visit our website: www.liaawards.com
