Awards NewsPress Release

Adfest expands prestigious Special Awards lineup to include Regional Agency of the Year

PATTAYA, THAILAND — In response to widespread acclaim, ADFEST has expanded its Special Awards for 2024 to include the prestigious Regional Agency of the Year category. This addition brings the total Special Awards lineup to nine, encompassing Network of the Year, Agency of the Year, Independent Agency of the Year, Digital Agency of the Year, Media Agency of the Year, PR Agency of the Year, Production Company of the Year, Advertiser of the Year, and the newly introduced Regional Agency of the Year.

ADFEST aims to recognize and applaud the outstanding achievements of the best agencies in each region, responding to the industry’s demand for a more comprehensive acknowledgment of excellence.

There are six Regional Agency of the Year awards, which will be given to the agency in each region earning the highest score from the finalists and winners in all Lotus categories. The agency must have at least 30 points to be eligible for one of the following Regional Agency of the Year awards:


• Central & North Asia Agency of the Year

• East Asia Agency of the Year

• Middle East Agency of the Year

• Oceania Agency of the Year

• South Asia Agency of the Year

• Southeast Asia Agency of the Year

ADFEST judging will take place just before ADFEST 2024, which will be held from March 21 to 23 at the Pattaya Exhibition and Convention Hall (PEACH), Royal Cliff Hotels Group, Pattaya, Thailand during the ADFEST, with its theme of Human Intelligence.

ADFEST is a non-profit-making entity that believes passionately in its role to nurture and support the creative industry in the Asia Pacific and MENA region. It is one of only eight regional creative festivals in the WARC Creative 100 Rankings.

ADFEST is still open for entries. The final deadline is on January 12. Download the Entry Kit and enter the ADFEST Lotus Awards here.

adobo Magazine is an official media partner of ADFEST 2024.

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