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Awards: Spikes Asia announces full juries with an equal split of male and female creative experts

SINGAPORE– Spikes Asia has announced the full jury line up for the 2021 awards. Regarded as Asia Pacific’s most prestigious recognition for the creative branded communications industry, the awards this year will welcome 86 jurors to assess and award APAC’S very best creative work.

Coming from 18 countries from across APAC, the juries will meet online to discuss and benchmark creative excellence from across the region. Judging will take place in February 2021 with the juries awarding work across 23 Spikes Award categories. The winners of the Grands Prix and Special Awards will be announced on 4 March 2021.

Philip Thomas, Chairman, Spikes Asia, said: “We are delighted to welcome a cohort of highly talented experts to judge the awards, and we are particularly pleased that this year we have reached gender parity with our juries. It’s a positive reflection of the region’s industry.”

About the judging Thomas said: “Things will be a little different next year, with our juries meeting remotely for the first time. We have created a remote judging experience that’s as close to the physical judging as we can make it . It’s a crucial part of all of our LIONS awards; a human experience but also a rigorous and robust process.”

The Spikes Asia 2021 juries have been revealed as follows:

Brand Experience & Activation Jury:

  • Malcolm Poynton, Global Chief Creative Officer, President Creative, Cheil Worldwide – Jury President
  • Ryohei Manabe, Group Creative Director, Dentsu Inc., Japan Alvin Lim, Founder & Creative Chairman, GPB Shanghai &; Hong Kong
  • Tista Sen, Regional Creative Director, South Asia, Wunderman Thompson, India
  • Melina Fiolitakis, Senior Art Director, FCB, New Zealand
  • Tay Guan Hin, Chief Creative Officer, BBDO, Singapore
  • Nathasoruban Sivapatham, Chief Creative Officer, TBWA\Sri Lanka, Sri Lanka
  • Cassandra Kelsall, Director of Experience, Publicis Sapient, Australia

Creative Effectiveness and Creative Strategy Jury:

  • Kaveri Khullar, Vice President, Consumer Marketing, Mastercard Asia Pacific, Singapore – Jury President
  • Ikuko Ota, President, Hakuhodo Kettle Inc., Japan
  • Rahul Mathew Chief Creative Officer, DDB Mudra Group, India
  • Michaela Lyon Global Account Director, Freelance, Hong Kong
  • Simone Tam, CEO, dentsuMCGARRYBOWEN International, Greater China, CEO, Creative, dentsu Hong Kong, dentsuMCGARRYBOWEN, Greater China
  • Lee Simpson, CEO, whiteGREY, Australia
  • Brady Ambler, Executive Strategy Director, R/GA, Singapore

Design and Industry Craft Jury:

  • Rajdeepak Das, Managing Director India and Chief Creative Officer, Leo Burnett, South Asia, Leo Burnett – Jury President
  • Matt Nisbet, Executive Creative Director, Ogilvy, Hong Kong
  • Chutivat Cherdchoo, Executive Creative Director, Visionary, Thailand
  • Pann Lim, Co-Founder / Creative Director, Kinetic, Singapore
  • Maryzyle Galinato, Group Creative Director, Hakuhodo Saigon, Vietnam
  • Marina Danjo, Creative Director, Dentsu Inc., Japan
  • Brigid Alkema, Executive Creative Director, Clemenger BBDO, New Zealand
  • Niccola Phillips, Creative Group Head, M&C Saatchi, Australia

Digital, Mobile and Digital Craft Jury:

  • Yasuharu Sasaki, Head of Digital Creative and Executive Creative Director, Dentsu Inc., Japan – Jury President
  • Valerie Madon, Chief Creative Officer Asia, VMLY&R, Singapore
  • Thanasorn Janekankit, Chief Creative Officer, CJ WORX, Thailand
  • Shiny Lee, Creative Director, Whatever Inc., Taiwan
  • Kent Boswell, National Director of Interactive, Traffik Group, Australia
  • Seonhwa Hwang, Digital Content Creator / Campaign Planner, Innocean Worldwide , South Korea
  • Kitty Lun, Director, Creative Shop GCR, Facebook, Hong Kong
  • Chew Shing Sian, Group Creative Director, R/GA, Singapore

Direct and Outdoor Jury:

  • Tara Ford, Chief Creative Officer, DDB Sydney, Australia – Jury President
  • Paul Chan, Chief Creative Officer, Cheil Worldwide, Hong Kong
  • Syed Gousul Alam, Managing Partner & Country Head, Grey, Bangladesh
  • Lucy Novita, Executive Creative Director, Leo Burnett, Indonesia
  • Edmund Choe, Chief Creative Officer, Dentsu, Vietnam Cho Ye Jung, Creative Director, HSAd, South Korea
  • Leigh Reyes, Chair Emeritus (C3PO), MullenLowe TREYNA, The Philippines
  • Awais Dhakan, Executive Creative Director, Adcom Leo Burnett, Pakistan

Entertainment and Music Jury:

  • Emily Bull, Managing Director, Founder, hellofuture.tv, Australia – Jury President
  • Tamon Fujimi, Director of Creative Development, MassiveMusic, Japan
  • Thasorn Boonyanate, Executive Creative Director, Wunderman Thompson, Thailand
  • VJ Anand, Head of Creative APAC, Vaynermedia, Singapore
  • Lizi Hamer, Regional Creative Director, Octagon, Singapore
  • Matt Che, VP Marketing, Budweiser APAC, China
  • Ashima Avasthi , Vice President Creative & Head, Zee Studios Originals, Zee Studios, India
  • Angie Tijam-Tohid, Creative Director & Head of Content, Ace Saatchi & Saatchi, Manila, The Philippines

Film Craft Jury:

  • Michael Ritchie, Managing Director, Co – Owner, Revolver, Australia – Jury President
  • Trong Tantivejakul, Chief Creative Officer, VMLY&R, Thailand
  • Katherine Lee, Managing Director, Stink Studios, China
  • Sneha Iype, Executive Producer / Partner, Nirvana Films, India
  • Rajay Singh, Co-Founder/Film Director, Directors Think Tank, Malaysia
  • Hiroki Ono, Film Director, Club-A, Japan Ajay Vikram, Chief Creative Officer Global Clients, Publicis, Singapore
  • Judy Thompson, Executive Producer, DDB, New Zealand

Film, Print & Publishing and Radio & Audio Jury:

  • Piyush Pandey, Chief Creative Officer, Worldwide & Executive Chairman, India, Ogilvy – Jury President
  • Elle Bullen, Creative Founder, SDWM, Australia
  • Lisa Fedyszyn, Executive Creative Director, Special Group, New Zealand
  • Sheena Jeng, Chief Creative Officer, McCann Worldgroup, China
  • Lili Jiang, Group Creative Director, Cheil Worldwide, China/Hong Kong
  • David Guerrero, Creative Chairman, BBDO Guerrero, The Philippines
  • Yusuke Kanda, Creative Director, Film Content Planner, Hakuhodo, Japan
  • Joji Jacob, Co-founder & Creative Partner, BLKJ, Singapore

Healthcare Jury:

  • John Scott, Creative Director, Ward6, Singapore – Jury President Flora Rhee, Managing Director, Havas Health & You, South Korea
  • Wendy Chan, Executive Creative Director, McCann Health, China Justine Metcalfe, Founder & Creative Director, Head and Heart, Australia
  • Jason Chang, General Manager, Elite PR Group, Taiwan Kazuko Tanaka, Community Producer, Founder Hakuhodo Working Mom’s Link, Hakuhodo Inc., Japan
  • Parixit Bhattacharya, Managing Partner – Creative, TBWA\ Mumbai, India

Innovation Jury:

  • Joakim (jab) Borgström, Worldwide Chief Creative Officer, BBH, Singapore – Jury President
  • Yasuharu Sasaki, Head of Digital Creative and Executive Creative Director, Dentsu Inc., Japan
  • Malcolm Poynton, Global Chief Creative Officer, President Creative, Cheil Worldwide
  • Joji Jacob, Co-founder & Creative Partner, BLKJ, Singapore
  • Kent Boswell, National Director of Interactive, Traffik Group, Australia
  • Valerie Madon, Chief Creative Officer Asia, VMLY&R, Singapore
  • Wendy Chan, Executive Creative Director, McCann Health, China

Media Jury:

  • Mark Heap, CEO APAC, MediaCom – Jury President
  • Danni Dimitri, Strategy Director, Havas Media, Australia
  • Vaishali Verma, CEO, Initiative, India Ami Qian, Managing Director, CARAT, China
  • Deric Wong, CEO, Omnicom Media Group, Hong Kong
  • Jacquline Pavich, Global Client Lead, Publicis Groupe, Singapore
  • Jacquie Bennett, Partner, Strategy Director, HeyYou, New Zealand

PR Jury:

  • Vanessa Ho Nikolovski, Managing Director, Weber Shandwick, Singapore – Jury President
  • Shota Hatanaka, Creative Director, Hakuhodo Kettle, Japan
  • Marianne Admardatine, CEO, H+K Strategies, Indonesia
  • Amit Misra, CEO MSL South Asia, MSL, India
  • Shouvik Prasanna Mukherjee, Executive Creative Director, Golin, Singapore
  • Simone Gupta, CEO, One Green Bean, Australia
  • Melinda Po, Chief Operating Officer of Edelman China / Managing Director of Edelman Shanghai, Edelman, China
  • Sean Brown, General Manager, Mango Communications, New Zealand

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