Jolbors Festival 2026 closed its second day in Tashkent with the Jolbors Awards International, where entries from different countries around the world competed for Gold, Silver, Bronze, and the Grand Prix.
In the Uzbek national language, Jolbors means “tiger”—and according to the event’s official website, the award is a “symbol of boldness and creativity.”
Voskhod collected the most awards that night, with seven, all for Russian entries. Progression CA followed with six, five of them for “Humanity Chain” for Forte Bank, and Zebra Hero took four for “The Wings of Love” for SOS Children’s Villages. By country, Russia led with 19 wins, ahead of Thailand’s 17 and Kazakhstan’s 16.
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Thailand, however, bagged the biggest prizes. VML Thailand‘s “Soil Stay” for Tra Mongkut Fertilizer won the Grand Prix, and Thai entries picked up four of the 11 Golds.
Dotorg was named Branding Agency of the Year, Synthesis agency Creative Agency of the Year, and the National Agency for Social Protection under the President of the Republic of Uzbekistan was named Client of the Year.
Check out the complete list of winners below:
Branding
Rebrand/Refresh of an Existing Brand
Gold
- “‘Dymshits and Partners’. Consulting firm rebranding” by Dotorg for “Dymshits and Partners”. Consulting firm, Russia
Silver
- “CSS. Billions of new openings” by Dotorg for CSS, Russia
Bronze
- “Imperfect Identity” by SEED for SEED, Kazakhstan
Communication design
Bronze
- “The ‘Nutcracker’ Theatre’s Brand Identity” by Voskhod for The “Nutcracker” Theatre, Russia
Print & Outdoor
Craft: Art Direction
Bronze
- “Snowflick delivery” by Agency Rodnaya Rech for «Vkusno — i tochka», Russia
Billboards & Posters
Gold
- “Humanity Chain” by Progression CA for Forte Bank, Kazakhstan
Silver
- “The Running Billboard” by FLASH BOMBER for iQIYI Thailand, Thailand
Digital
Creative Use of Digital & SMM
Bronze
- “Brusnika Developer. Agiotage” by Voskhod for Brusnika Developer, Russia
- “Respect Before Reach” by Beshqozon – the world’s first chain of plov centers for BESHQOZON, Uzbekistan
Digital Strategy
Bronze
- “Brusnika Developer. Agiotage” by Voskhod for Brusnika Developer, Russia
Best collaboration: Brand & Influencers
Silver
- “REAL FAZZ” by B&B Bangkok for B&B Bangkok, Thailand
Mobile
Silver
- “Praykinson” by Dentsu Creative Thailand for Vajira Hospital, Thailand
Websites & Interactive tools
Silver
- “Brusnika Developer. Agiotage” by Voskhod for Brusnika Developer, Russia
Media
Creative use of ambient
Bronze
- “Humanity Chain” by Progression CA for Forte Bank, Kazakhstan
- “Watch Me If You Can” by 605 Agency for Texnomart, Uzbekistan
Creative Use of print materials
Gold
- “The Life-Saving Receipt” by DMINUSONE for CHROGUSAN, South Korea
Silver
- “THE TAPE TRAILER” by JONGLUCKDEE for Netflix (Thailand), Thailand
PR & ESG
Non-profit & Charity
Bronze
- “Fertilizer 2.5” by Grey Thailand for THAI HEALTH PROMOTION FOUNDATION, Thailand
- “KWANMA” by NUTs Agency for KWANMA.com, Thailand
- “The Wings of Love” by Zebra Hero for SOS Children’s Villages Non-profit organization, Russia
PR Campaign
Bronze
- “Humanity Chain” by Progression CA for Forte Bank, Kazakhstan
ESG Projects
Grand Prix
- “Soil Stay” by VML Thailand for Tra Mongkut Fertilizer, Thailand
Gold
- “(Un)dangered Vegetables” by Droga5 Tokyo, part of Accenture Song for Sumitomo Metal Mining Co., Ltd., Japan
Silver
- “Vision Pulse” by Paulus for Hyundai Motor Group, South Korea
Bronze
- “Right to Care: Expanding Healthcare Proxy Rights Nationwide” by Treyna Group for Local Government of Quezon City, Philippines
PR Strategy
Bronze
- “The Support Patyr” by Ogilvy ATA for Korzinka, Kazakhstan
PR Effectiveness
Silver
- “Humanity Chain” by Progression CA for Forte Bank, Kazakhstan
Use of Media
Silver
- “The Support Patyr” by Ogilvy ATA for Korzinka, Kazakhstan
Crisis Communication Campaign
Gold
- “Vaseline Huh?” by Brilliant & Million for Vaseline Thailand, Thailand
Marketing
Marketing Effectiveness
Bronze
- “‘Farms Are Calling’: The B2B Show That Opened a Market From Zero” by Okkam Creative for Avito Special Machinery, Russia
- “Money’s trip” by Voskhod for Tochka Bank, Russia
Best collaboration: Brand & Art
Bronze
- “At one table” by Food on Yandex Go for Food on Yandex Go, Kazakhstan
- “Humanity Chain” by Progression CA for Forte Bank, Kazakhstan
Brand Experience & Activation
Bronze
- “At one table” by Food on Yandex Go for Food on Yandex Go, Kazakhstan
- “The Diamond House” by GForce Grey for Kusto Home, Kazakhstan
- “The Support Patyr” by Ogilvy ATA for Korzinka, Kazakhstan
- “Wishables” by BBDO for Ozon fresh, Russia
Sponsorship & Brand Partnership
Bronze
- “Blackout Collection” by Progression CA for Tele2, Kazakhstan
Marketing Strategy
Bronze
- “The Diamond House” by GForce Grey for Kusto Home, Kazakhstan
BTL Campaign
Bronze
- “The Support Patyr” by GForce Uzbekistan for Korzinka, Uzbekistan
Brand launch/re-launch
Silver
- “The Diamond House” by GForce Grey for Kusto Home, Kazakhstan
Film
Real Estate
Bronze
- “TATE — The Symphony of Hospitality” by The Clients for KORTROS, Russia
Social
Bronze
- “The Labyrinth” by Voskhod for Alzrus Foundation, Russia
- “The Wings of Love” by Zebra Hero for SOS Children’s Villages Non-profit organization, Russia
Financial services
Gold
- “The Giant” by Leo Bangkok for Krungsri First Choice, Thailand
Bronze
- “Do Not Take Risks Without Kangaroo.” by BBDO Bangkok for Roojai insurance, Thailand
FMCG
Silver
- “Mother Strike” by Choojai and Friends for Hanami Food, Thailand
Other
Silver
- “The Kaprao Criminals” by Wolf BKK for KFC Thailand, Thailand
- “Death of A Salesman” by BBDO Bangkok for CPF Restaurant and Foods Chain Co.,Ltd. / Five Star, Thailand
Corporate
Gold
- “Unfading Love” by Ogilvy Bangkok for Thai Life Insurance, Thailand
OLV
Gold
- “It’s Dettol Time” by SOUR Bangkok for Reckitt Thailand, Thailand
Film Craft
Art Direction and Production design
Gold
- “Weight of Pain” by Synthesis agency for National Agency for Social Protection under the President of the Republic of Uzbekistan, Uzbekistan
Silver
- “The Wash Dance” by Cheil Worldwide Kazakhstan for Samsung Electronics Central Eurasia, Kazakhstan
- “The Wings of Love” by Zebra Hero for SOS Children’s Villages Non-profit organization, Russia
Bronze
- “TATE — The Symphony of Hospitality” by The Clients for KORTROS, Russia
Visual Effects
Bronze
- “The Labyrinth” by Voskhod for Alzrus Foundation, Russia
AI-generated Films
Bronze
- “WOSTOK. Smuggled & Bottled” by Petrick Animation Studio for Wostok lemonade, Georgia
Animation
Silver
- “The Wings of Love” by Zebra Hero for SOS Children’s Villages Non-profit organization, Russia
Music/Sound design
Silver
- “TATE — The Symphony of Hospitality” by The Clients for KORTROS, Russia
Direction
Gold
- “Weight of Pain” by Synthesis agency for National Agency for Social Protection under the President of the Republic of Uzbekistan, Uzbekistan
Cinematography
Gold
- “Weight of Pain” by Synthesis agency for National Agency for Social Protection under the President of the Republic of Uzbekistan, Uzbekistan
Strategy
Creative Strategy
Bronze
- “G-ROCK FESTIVAL” by CHAI COMMUNICATION for Gmarket Inc., South Korea
- “The Sorry Chicken” by YOUNGSTER BKK for UNILEVER THAI TRADING COMPANY LIMITED, Thailand
- “WHAT THE FRUIT” by YOUNGSTER BKK for Diageo Moët Hennessy(Thailand) / SMIRNOFF HWACHAE(Watermelon Punch Flavo…, Thailand
Special Awards
Branding Agency of the Year
- Dotorg
Creative Agency of the Year
- Synthesis agency
Client of the Year
- National Agency for Social Protection under the President of the Republic of Uzbekistan
adobo Magazine is an official media partner of Jolbors Festival 2026.
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