Archived
Experiential, direct and digital seen as more effective than traditional media: CMO Council study
GLOBAL – CALIFORNIA, USA, OCTOBER 31, 2011: Localized marketing is becoming a critical area of strategic focus and competitive advantage…
Read More »FOX International Channels announces Asia’s first online player for Pay-TV subscribers
ASIA-PACIFIC – OCTOBER 31, 2011: Available only to subscribers, FOX Movies Premium Play takes pay-TV to the next level, enabling viewers…
Read More »OMD Thailand retains Henkel
ASIA-PACIFIC – BANGKOK, OCTOBER 31, 2011: OMD Thailand has successfully retained the media business of Henkel – a leading global…
Read More »Omnicom Group to acquire majority stake in Mudra Group
GLOBAL – OCTOBER 2011: Omnicom Group Inc. announced that it has entered into an agreement to acquire a majority stake…
Read More »Regal Shocker makes a claustrophobia-inducing comeback with interactive trailer
THE PHILIPPINES, OCTOBER 28, 2011: Horror returns to Philippine television on November 5 with the launch of the revamped Regal…
Read More »32 billion reasons to attend the Festival of Media Asia 2011
ASIA-PACIFIC – OCTOBER 28, 2011: Asia’s first festival of media creativity and innovation, the Festival of Media Asia, comes to…
Read More »Conversations, Experiences, and Karaoke: Diving into Digital with Dino Ocampo
THE PHILIPPINES, OCTOBER 28, 2011: Raw School’s third session made a splash with NetBooster Asia ECD Dino Ocampo as he took…
Read More »Three senior promotions for GroupM Trading in China
ASIA-PACIFIC – SHANGHAI, CHINA, OCTOBER 2011: GroupM China is pleased to announce several important appointments in its trading unit. …
Read More »A mohawked education hero partners with McCann Worldgroup Philippines
THE PHILIPPINES, OCTOBER 27, 2011: International singing sensation apl.de.ap of The Black Eyed Peas (BEP), Ninoy & Cory Aquino Foundation…
Read More »ADC launches call for entries with Black comedy and Finnish illustration
GLOBAL, OCTOBER 2011: The Art Directors Club has launched its call for entries campaign for the ADC 91st Annual Awards. Created…
Read More »Help bring daylight into Filipino homes at adobo Run After Dark
THE PHILIPPINES, OCTOBER 27, 2011: More than the rush of a night run, the fun of playing dress-up in wacky costumes,…
Read More »The Festival of Media Asia to Focus on Regional Brand Stories, Talent and Innovation
ASIA-PACIFIC – SINGAPORE, OCTOBER 27, 2011: The Festival of Media, the world’s first festival of media creativity and innovation, today…
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