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Philippine News
Brand & Business: UN Research Body Cites Globe’s Global Filipino Schools Program on Broadband Connectivity for Quality Education
There is no doubt that the Internet of Everything (IoE) has revolutionized the way people live and communicate, and one…
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Digital News
Intelligence: New Survey by World Media Group Suggests Brand Activism is on the Rise as Brands Address Social and Environmental Challenges
A new survey from the World Media Group (a strategic alliance of the world’s leading media brands) into content-led marketing…
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Campaign Spotlight
Campaign Spotlight: Mimiyuuuh Exhibits All You Can Do in the Philippines with Klook in New Film By Oddefy Creatives
If you find yourself constantly saying “It’s your girl, Mimiyuuuh!” or “Skrrrt!” lately, then there’s a high chance you’ve joined…
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Campaign Spotlight
Campaign Spotlight: Gillette Celebrates “The Teenage Moustache” with an Anthem for Young Boys Facing Puberty by Proximity España
November is Men’s Health Awareness Month, peaking on 19 November with International Man’s Day. And it is a month where…
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Events
adobo LIA 2019: The ‘Kilig’ and Fangirl Moments of BBDO Guerrero’s Michelle Edu at this Year’s Creative LIAisons in Las Vegas
Words by Michelle Edu As adobo magazine has done in the past years, a competition was held for young creatives…
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Digital News
Intelligence: Fashion Search Platform Lyst Releases Its Much-Awaited ‘Year in Fashion’
At the tail-end of 2019, global fashion search platform Lyst has once again released its annual fashion recap. Based off…
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Digital News
Intelligence: More and More People Prefer Travelling Alone, According to Klook as it Unpacks Filipinos’ Love-Hate Relationship with Solo Travel
MANILA, PHILIPPINES – From family vacations, barkada getaways, or office outings, travel has long been considered a group activity. But…
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Press Release
People: Creative Commerce Agency Geometry Welcomes Manuel Bordé as North American Creative Lead
NEW YORK, USA – Geometry, WPP’s End-to-End Creative Commerce agency, announces the appointment of Manuel Bordé as North American Creative Lead as…
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Philippine News
Arts & Culture: CCP to Launch an Art Book for its 50th Anniversary, Designing and Celebrating the Past and Present
CCP COMPLEX, PASAY CITY – Hold (and read!) an entire exhibit with your own hands for the Cultural Center of…
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Global News
New Business: Beiersdorf Appoints Publicis Groupe as Global Agency and Marketing Transformation Partner for Nivea
HAMBURG – Beiersdorf, a leading provider of innovative, high-quality skin care products, has appointed Publicis Groupe as the Global Agency…
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Digital News
Digital: Pioneer Releases Next-Generation E-Commerce InsureShop for New Tech-Savy and Street Smart Filipinos
Pioneering Philippine insurer Pioneer has relaunched its retail e-commerce website InsureShop, anchored by its latest travel, medical, and motorcycle insurance…
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Digital News
Intelligence: New Rakuten Marketing Research Reveals APAC Consumer Intentions Ahead of the Holidays From Respondents Across Asia
Leading digital advertising business Rakuten Marketing has announced the launch of its new 2019 Consumer Holiday Shopping Research, delving into…
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Featured
adobo FOI 2019: Lazada Philippines’ Neil Trinidad Talks the Future of E-Commerce and “Shoppertainment” at the adobo Festival of Ideas 2019
MANILA, PHILIPPINES — With the recent success of Lazada Philippine’s 11.11 Shopping Festival, the platform exceeded expectations setting new record-high…
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