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Campaign Spotlight
GIGIL uses sitcom humor to tackle grocery doubts with GrabMart
MANILA, PHILIPPINES – Since the launch of GrabMart, Grab has faced challenges convincing consumers to try it over traditional grocery shopping…
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Awards News
Ogilvy caps Cannes Lions 2025 with Titanium win for Vaseline and Glass Grand Prix for Dove
CANNES, FRANCE – Ogilvy was recognized at the 2025 Cannes Lions International Festival of Creativity as one of the world’s leading…
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Campaign Spotlight
Sara Lee unveils bew brand identity with “Bring the Love” refresh by Molasses
SYDNEY, AUSTRALIA – Australian dessert icon Sara Lee has unveiled a vibrant new visual identity and brand positioning under the…
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Campaign Spotlight
Friso reimagines storytime by launching AI Audio Book 3.0 to deepen family bonds through technology
SHANGHAI, CHINA – Friso is embracing the future of family engagement with the launch of its AI Audio Book 3.0, a…
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Brand & Business
Havas strengthens global performance capabilities with acquisition of Spain’s Tidart
MADRID, SPAIN – Havas, one of the world’s largest global communications groups, has announced the acquisition of Tidart, a leading independent…
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Insight & Intelligence
Consumers act with intention amidst uncertainty: WARC unveils 2025 Global Consumer Trends
LONDON, UK – In a time of persistent economic challenges and evolving consumer behaviors, WARC has unveiled its 2025 Global Consumer…
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New Business
Rimowa appoints GUT as Global Creative Agency, marking a strategic foray into luxury
AMSTERDAM, THE NETHERLANDS – Luxury travel brand Rimowa has named independent creative network GUT as its new Global Agency of…
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Press Release
Social Panga names Sahil Siddiqui as EVP – Creative Strategy & Growth, marking a strategic creative expansion
MUMBAI, INDIA – Social Panga, one of India’s most dynamic and rapidly growing integrated creative and digital agencies, has appointed Sahil…
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Campaign Spotlight
Alodia Gosiengfiao cooks up new quest with MAGGI
MANILA, PHILIPPINES – Alodia Gosiengfiao just entered an exciting new phase – and she’s bringing her community along for the…
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Insight & Intelligence
Reddit’s advertising surge signals new era for community driven media
LONDON, UK – Since its public debut in 2024, Reddit has rapidly emerged as one of the most dynamic platforms…
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Brand & Business
TikTok encourages authentic teen expression while prioritizing digital safety
MANILA, PHILIPPINES – In an era where the digital world increasingly shapes the lives of young people, TikTok – one…
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Campaign Spotlight
LPU Online and Hashtag Orange reimagine digital learning with new campaign
MUMBAI, INDIA – Lovely Professional University’s digital learning platform, LPU Online, has partnered with creative agency Hashtag Orange to launch a groundbreaking new…
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Uncategorized
Mars Wrigley Antipolo celebrates 60 Years of manufacturing excellence in The Philippines
MANILA, PHILIPPINES – Mars Wrigley, the global leader in confectionery and snacking, is marking a momentous milestone: 60 years of…
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