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Insight & Intelligence
Affiliate marketing takes center stage in Southeast Asia’s influencer led e-commerce boom, according to impact.com and Cube joint study
SINGAPORE – Affiliate marketing is no longer a supporting player in Southeast Asia’s e-commerce evolution, it has become a central…
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Brand & Business
L’Oréal and SPARK! Philippines join forces with DTI to expand nationwide Beauty and Digital Training Program for Filipino MSMEs
MANILA, PHILIPPINES – In a groundbreaking step towards inclusive economic empowerment, L’Oréal Philippines, in collaboration with SPARK! Philippines, has officially…
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Campaign Spotlight
TBWA\India and Bandhan AMC mark a milestone with a campaign celebrating 25 years of financial empowerment
MUMBAI, INDIA – Marking a significant chapter in India’s mutual fund journey, Bandhan AMC Limited celebrates its 25th anniversary with…
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Awards News
SM Investments earns seven honors at the 15th Asian Excellence Awards for Corporate Governance and Sustainability Leadership
MANILA, PHILIPPINES – SM Investments, the flagship of the SM Group, was lauded with seven major accolades at the prestigious 15th…
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Campaign Spotlight
Co-op unveils colleague promise to strengthen employer brand and culture
LONDON, UK – In a bold move to strengthen its commitment to employee engagement and enhance talent attraction and retention,…
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Brand & Business
Lalamove enhances ride-hailing driver livelihood through 2% commission, weekly incentives, rewards amid growing demand
MANILA, PHILIPPINES – Lalamove, the leading on-demand delivery platform, is gearing up its pool of ride-hailing partner drivers to keep…
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Campaign Spotlight
New HSBC MPF campaign taps into the heart of Hong Kong’s workforce with Jan Lamb
HONG KONG – HSBC MPF has partnered with VML, a leading creative agency, to launch its latest brand campaign, “至Fit香港人…
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Campaign Spotlight
Cazoo and Fold7 launch new brand positioning with animated campaign ‘The Right Car for Anyone’
LONDON, UK – Fold7 has developed a new brand world and positioning for automotive marketplace Cazoo. It marks a relaunch…
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Campaign Spotlight
BBDO China and M&M’S Douyin campaign goes viral with 310 million impressions
SHANGHAI, CHINA – Who says candy is just for snacking? BBDO China partnered with M&M’S to make fun the new flavor,…
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People
Top global creative leaders come together to form new Art Directors Club Board
NEW YORK, USA – The One Club for Creativity announced 21 preeminent creative professionals from across a range of industries…
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Awards News
Creative marketing, amplified: How human imagination and authenticity work with AI
MANILA, PHILIPPINES – A couple of years into its emergence, it’s safe to say that the power of AI has…
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Awards News
YouTube Works Awards: How creativity and storytelling have evolved over the years
MANILA, PHILIPPINES – Over the past decade, YouTube has quickly established itself as an indispensable tool for brands and marketers.…
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Brand & Business
VinFast accelerates ecosystem strategy as the Philippines pushes forward in Southeast Asia’s EV race
MANILA, PHILIPPINES – With fewer than 19,000 electric vehicles sold in 2024, the Philippines remains a minor player in Southeast…
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