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Digital News
IAS enhances YouTube campaigns with brand safety measures for Performance Max and Demand Gen
SINGAPORE — Global media measurement and optimization platform Integral Ad Science has announced the expansion of its Brand Safety and…
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Awards News
The 2024 Luum Awards will be judged in Switzerland, but will be celebrated with creative volunteerism in Peru
BERN, SWITZERLAND — Registration for the 2024 Luum Awards is now open, but the big news is that, for the…
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New Business
Dentsu Creative Webchutney wins digital mandate for Godrej Professionals
MUMBAI, INDIA — Dentsu Creative Webchutney has won the digital mandate for Godrej Professional, the professional hair brand from Godrej Consumer Products Limited (GCPL). The account was won following a…
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Brand & Business
Seattle’s Best Coffee and Ghirardelli collaborate on new premium chocolate collection
MANILA, PHILIPPINES — Seattle’s Best Coffee has launched its Premium Chocolate Collection made with Ghirardelli, promising to leave chocolate lovers…
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Technology
Samsung to introduce Galaxy AI at Galaxy Unpacked live stream on July 10
MANILA, PHILIPPINES — The next frontier of Galaxy AI is coming with its infusion into the latest Galaxy Z series…
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People
Dept appoints Monica Ledwani and Rishi Bhargava to senior roles in India
MUMBAI, INDIA — Global digital agency DEPT has announced two senior appointments in India as it expands and strengthens its…
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Campaign Spotlight
Australian Defence Force Launches enhanced recruitment platform with Sitecore and VML
SYDNEY, AUSTRALIA — The Australian Defence Force (ADF), in partnership with creative agency VML and enterprise-leading end-to-end digital experience software…
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Campaign Spotlight
Youthline and MullenLowe Singapore exhibit ‘The Rooms That Remain’ for suicide awareness
SINGAPORE — Youthline, a charity providing youth mental health services, and PleaseStay Movement, a non-profit suicide advocacy group, have launched a…
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Campaign Spotlight
Cadbury puts the spotlight on volunteers in custom Gen AI video campaign by Ogilvy
MELBOURNE, AUSTRALIA — Australian and Kiwi consumers can now celebrate the tireless and generous efforts of sporting volunteers in grassroots sport through a unique, first-of-its-kind online custom video…
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Awards News
Leo Burnett Thailand and Krungsri First Choice win Gold at Cannes Lions with ‘What The Fast!’
PARIS, FRANCE — Leo Burnett Thailand has won Gold in the Film Lions category for a series of micro-films called…
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Campaign Spotlight
R/GA and Ponos celebrate The Battle Cats with ‘Nyanko Nyaward’ anniversary campaign
SEOUL, SOUTH KOREA — R/GA and PONOS have launched the “Nyanko Nyawards,” an outrageously fun event marking a decade and…
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Campaign Spotlight
Income Insurance, together with BBH Singapore and Publicis Chemistry, promote investment flexibility with cat metaphor
SINGAPORE — Income Insurance has created a proposition around flexibility for its investment suite of products, brought alive through a…
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People
Simon Willows joins The Sweetshop’s Asia roster, expanding his portfolio to brands and audiences across the region
LONDON, UK — The Sweetshop’s latest addition to the Asia roster is UK Director Simon Willows. Simon is a visionary…
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