- Campaign Spotlight
How Klook redefined the traditional briefing process with viral ‘Hotel’ campaign by Gigil
MANILA, PHILIPPINES — Those who have experienced a thesis defense know how stressful it can be. It’s like being grilled…
Read More » - People
Regional filmmaker Kurt Soberano reflects on his Negrense roots: ‘We’re here because we’re really passionate’
BACOLOD, PHILIPPINES — What does the world look like through the eyes of a 12-year-old? Is it bright and beautiful,…
Read More » - adobo Exclusive
As an initial skeptic, here’s what DDB Philippines’ Anna Chua-Norbert now thinks of Cannes Lions 2024
CANNES, FRANCE — Attending the Cannes Lions Festival of Creativity is a unique experience for everyone. As the most prestigious…
Read More » - Events
At Cannes Lions 2024, Stagwell’s Beth Sidhu says, ‘Sport Beach is now a brand in its own right’
CANNES, FRANCE — From June 18 to 21, Stagwell’s Sport Beach marked its return to the Cannes Lions Festival of…
Read More » - adoboPicks
From digital stamps to self-test kits, let’s deep dive into these campaigns
MANILA, PHILIPPINES — Every week, the advertising industry elevates creativity with works that get people talking. Whether raising awareness on…
Read More » - adoboPicks
This week, visit the world’s first offline island, listen to these AI avatars, and get distracted by chocolates
MANILA, PHILIPPINES — Every week, the advertising industry elevates creativity with works that get people talking. Whether raising awareness on…
Read More » - Uncategorized
Mary Jane Quilisadio, Kurt Soberano, Jack Triño, and John Arceo lead Bacollywood 2024’s acting workshops
BACOLOD, PHILIPPINES — The Bacollywood Summer Workshops is set to return from June 17 to July 13 at the Art…
Read More » - adoboPicks
Discover the week in ads, from ‘winning’ music videos to flushing facts
MANILA, PHILIPPINES — Every week, the advertising industry elevates creativity with works that get people talking. Whether raising awareness on…
Read More » - Awards News
‘Brands now better understand how to tap into the behaviors and needs of gamers,’ says Malcolm Poynton at D&AD 2024
LONDON, UK — Before the 2024 D&AD Awards came to a close on May 22, Angel Guerrero, Founder, Owner, and…
Read More » - Events
Decode the East Asia jury’s perspective with the adobo Magazine x 2024 Gerety Awards Insights Panel on June 13
MANILA, PHILIPPINES — Building on the momentum of the Gerety Awards‘ shortlist reveal on June 11, adobo Magazine is set…
Read More » - Awards News
Gigil and VML Manila win a total of 3 Merits for the Philippines at The One Show 2024
MANILA, PHILIPPINES — Proving its growing influence in the global creative industry, the Philippines has emerged with a total of…
Read More » - adoboPicks
Find out why bike-friendly fast food, gaming for all, and playful heritage caught our attention this week
MANILA, PHILIPPINES — Every week, the advertising industry elevates creativity with works that get people talking. Whether raising awareness on…
Read More » - Arts & Culture
Bacollywood Summer Workshops 2024 welcomes Manny Montelibano and Jay Abello as Technical Instructors
BACOLOD, PHILIPPINES — The Bacollywood Summer Workshops, all geared up for its 2024 edition from June 17 to July 13,…
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