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Campaign Spotlight
A Sponsorship to Keep an Olympic Dream Alive, Decathlon joins ‘Beyond the Rings’ from SporTV
SAO PAULO, BRAZIL – In 2024, SporTV led one of the most heartfelt campaigns in the sports scene, reawakening the true…
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Campaign Spotlight
Cats go to extreme lengths to secure DREAMIES™ treats in global campaign
LONDON, UK – DREAMIES™, part of the Mars, Incorporated family of brands, is launching a new global campaign ‘Cats Will Do…
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New Business
Big W appoints 72andSunny as new Creative Agency
SYDNEY, AUSTRALIA – Big W has appointed 72andSunny as its new Creative Agency partner. 72andSunny will be retained to develop Big…
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Brand & Business
UPMG Induction of 2025-2027 Officers & Board of Directors, and awarding of top advertisers & agencies
MANILA, PHILIPPINES – United Print & Multimedia Group Philippines (UPMG), the progressive organization of print media and publication companies, held its…
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Campaign Spotlight
Herd of Shepherds launches category-defying ‘Tales of the Un-Probable’ campaign for Smartsheet
SEATTLE, USA — Newly launched creative agency Herd of Shepherds is making waves with its latest work: “Tales of the Un-Probable”, a…
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People
Hearts & Science expands into Hong Kong with Doris Kuok as Managing Partner
HONG KONG – Omnicom Media Group (OMG) agency Hearts & Science has named Doris Kuok as Managing Partner to lead the…
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Awards News
APAC Effie Awards appoints Accenture’s Anthony Wong and Dept’s Vishnu Mohan as Heads of Jury for the 2025 competition
SINGAPORE – Effie APAC is thrilled to announce Anthony Wong, Accenture’s Managing Director and Growth Services Lead for Greater China,…
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Awards News
Chowking Triumphs at the Quick Service Restaurant Media Asia TabSquare Awards 2025
SINGAPORE – Chowking, the Philippines’ #1 Chinese QSR, has been recognized for its excellence in innovation at the QSR Media…
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Insight & Intelligence
Adjust Report: APAC powers global gaming app growth amid shifting trends
SINGAPORE – Leading measurement and analytics company Adjust released its annual Gaming App Insights 2025 report, revealing APAC’s role as…
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Brand & Business
AXA Philippines strengthens protection for underserved workforce
MANILA, PHILIPPINES – The gig economy in the Philippines is rapidly expanding, with freelancers, ride-hailing drivers, and delivery riders making substantial…
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People
VML names Jeff Geheb CEO of VML Enterprise Solutions
NEW YORK CITY, USA – VML, a global brand creative and digital transformation company, today announced the promotion of Jeff…
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Campaign Spotlight
Joel Torre reflects on life and health: Taking care of yourself is taking care of your loved ones
MANILA, PHILIPPINES – When veteran actor Joel Torre’s face appeared on a “Missing” billboard in a major highway, social media, fans…
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Campaign Spotlight
CIF becomes the official sponsor of “Dirty Mouths”, turning censorship into sponsorship
SAO PAULO, BRAZIL – CIF Miracle Clean, known for effortlessly cleaning over 100 different surfaces*, from stovetops to sneakers, has pulled…
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