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Featured
adobo Exclusive: Jury President Ronald Ng on why ‘Piñatex,’ the Grand Prix for Creative Business Transformation Lions, is winning across categories
CANNES, FRANCE — The Cannes Lions International Festival of Creativity 2022 may have concluded but the creative work never stops.…
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Philippine News
Insight: Dentsu and Universal McCann lead Philippine creative and media agency rankings
MANILA, PHILIPPINES — Global independent consultancy R3 Worldwide has released the top 10 rankings for creative and media agencies in…
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Campaign Spotlight
adobo Picks: 5 iconic Filipino ads that got LGBTQ representation right
MANILA, PHILIPPINES — The LGTBQ+ community is one of the most under-represented sectors in advertising. Every year, during Pride Month,…
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APAC News
New Business: DDB and OMD top R3 Worldwide’s APAC creative and media agencies’ rankings
MANILA, PHILIPPINES – R3 Worldwide has released the top 10 business wins in Asia Pacific for March 2022. Creative agencies…
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APAC News
New Business: VMLY&R and dentsu X top R3 worldwide’s December rankings
ASIA PACIFIC – R3 Worldwide has released the top 10 creative and media agencies to win the biggest accounts in…
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Campaign Spotlight
Campaign Spotlight: Leo Burnett Israel and Shorashim Group present “Freezing Apes”
BNEI BRAK, ISRAEL – The monkeys NFT craze has been circulating the industry. This includes the Bored Ape Yacht Club,…
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Digital News
Brand & Business: How this Filipino start-up grew despite the COVID-19 pandemic
MANILA, PHILIPPINES – Unbox Creator Network (UCN), a digital talent agency based in Manila, launched a few months before the…
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Campaign Spotlight
Campaign Spotlight: Behind the making of the Jollibee Chick’nwich with BBH Singapore
MANILA, PHILIPPINES—Jollibee is a household name in the Philippines. From its signature Chickenjoy to the everyday Yumburger, it has every…
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Campaign Spotlight
Campaign Spotlight: Jollibee and Publicis JimenezBasic creates One True Pair with John Lloyd Cruz and Bea Alonzo
MANILA, Philippines — From the brand that made its fans laugh, cry, and kilig, comes an unprecedented film that reached…
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Campaign Spotlight
Campaign Spotlight: 12.12 Grand Christmas Sale at Lazada captures the essence of Filipino Christmas Spirit
MANILA, Philippines— As Christmas approaches, Filipinos are planning on their vacations, spending time with family, and what gifts to give…
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Insight
Insight: BaiCon Infest creative lead Bea Alfar Evardone on uniting content creators and using influence well
MANILA, Philippines—“There are no barriers in the BaiCon Stage,” This was how Bea Alfar Evardone, the Group Chief Operating Officer…
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Philippine News
New Business: R3 Worldwide reveals top 10 Philippine creative and media agencies
MANILA, Philippines— R3 Worldwide has revealed the top 10 creative and media agencies for the Philippines from January to August.…
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