MANILA – October 22 , 2013 – The 4As (Association of Accredited Advertising Agencies of the Philippines) is gearing up for Ad Summit Pilipinas, which will take place from May 7 to 11, 2014 at the Subic Bay Exhibition and Convention Center.
The theme for the event will be revealed in November, as well as which agency will develop the campaign for Ad Summit Pilipinas. 11 4As agencies were recently briefed, and are scheduled to make their presentations in the first week of November.
According to 4As chair Matec Villanueva, Ad Summit Pilipinas will be the venue to recognize the country’s most outstanding examples of creative work in the various marketing and advertising disciplines.
“The 4As Philippines wishes to build on the tradition of celebrating the best in Philippine advertising and fuelling the discussion that drives our industry forward," Villanueva said in April, when plans for Ad Summit Pilipinas were announced.
"The summit is expected to gather the sharpest, most creative minds in the advertising world to examine with delegates from all over the country the most relevant issues that shape our industry," she said.
A highlight of Ad Summit Pilipinas is the Creative Guild’s Kidlat Awards. "Ad Summit Pilipinas will be the venue to recognize the country’s most outstanding examples of creative work in the various marketing and advertising disciplines," Villanueva said.
The Ad Summit Pilipinas Committees and Committee Heads are as follows:
1. Co-Chairpersons: Matec Villanueva (4As), Alex Syfu (4As)
2. Creative: Raoul Panes (4As), Madonna Tarrayo (ASAP)
3. Finance: Meldy Warren (4As), Jeff Sulit (4As)
4. Ways & Means: Nic Gabunada (MSAP), Lito Yabut (KBP)
5. Programs: Cecile Velez (4As), Boy Pangilinan (MSAP)
6. PR: Norman Agatep (4As)
7. Administrative: Vanne Tomada (4As)
