CANNES, FRANCE – The Cannes Lions International Festival of Creativity 2022 announced the shortlist for the Film category, with the Philippines making it with 1 entry: GIGIL’s “Party” for Cheers.
B02 (Consumer Goods)
Title | Brand | Product / Service | Entrant / Idea Creation | Location | Production |
PARTY | CHEERS | CHEERS | GIGIL, Taguig | THE PHILIPPINES | ARCADE FILM FACTORY, Makati City |
Cheers, a local party supplies brand with a range of products from paper to plasicware, partnered with GIGIL to make a campaign during the pandemic that would showcase their products for home use.
Watch the film here:
View the full shortlist here:
