Brand & Business
Explore how creativity drives growth and competitive advantage. From bold strategic pivots and inventive partnerships to product launches and business reinventions, this space examines how brands use imagination, innovation, and sharp execution to create value and shape markets.
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Greenbelt unveils revamped theaters with premium features
MANILA, PHILIPPINES – The reimagination of Greenbelt is shaping up to redefine the standard for shopping, leisure and entertainment in…
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FIFA names Aleph exclusive multimedia partner for FIFA World Cup 2026 in the Philippines
MANILA, PHILIPPINES — Aleph, a global digital advertising company operating at the intersection of media and cross-border payments, said today that…
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Former PwC marketing advisory head TC Miles launches BrandOrder consultancy
SYDNEY, AUSTRALIA – Thomas (TC) Miles, former Head of PwC’s Marketing Advisory today announces the official launch of BrandOrder, a…
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New-Age Social marks Dentsu Creative Isobar’s shift to culture-led social marketing
INDIA – Dentsu Creative Isobar has announced the launch of New-Age Social, a fundamental reorientation of how the agency approaches…
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TikTok Shop crowns first ‘Live to Shine’ winner, champions grassroots creators
MANILA, PHILIPPINES – TikTok Shop has crowned the winner of its first creator reality show and live selling competition, “Live…
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Weight Watchers appoints Hearts & Science for Western Europe, AUZ, and Canada
LONDON, UK – WW International, Inc., the global leader in science-backed weight management has appointed Omnicom Media agency Hearts &…
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INNOCEAN extends Global Media Partnership with Havas Media Network
GLOBAL – Following an internal review on behalf of all Hyundai Motor Group brands across their key regions, INNOCEAN has…
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Rebel Foods partners with Easybites to accelerate Southern India expansion via Rebel Launcher
MUMBAI, INDIA – Rebel Foods, through its brand growth platform Rebel Launcher, has partnered with fast-growing food brand Easybites to…
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A valentine’s experience at the Taproom: Where strings set the mood and chefs take the stage
MANILA, PHILIPPINES – In a city where celebrations hinge on experience as much as taste, Kauri Taproom provides a unique…
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AXA Philippines joins ART SG 2026 with purpose-led cultural partnership
SINGAPORE – At ART SG, AXA Philippines celebrates the power of art to inspire, connect, and create impact—with Cyril Kongo and his…
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Hisense taps Bench Media as integrated ANZ media partner
SYDNEY, AUSTRALIA — Global consumer electronics brand Hisense has appointed independent full-service media agency Bench Media as a key media…
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Health at work: Companies in Taguig integrate HPV testing into the workday
TAGUIG CITY, PHILIPPINES — In many urban centers, women face a familiar dilemma: balancing work responsibilities with the need to access…
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PHD named Global Media Agency of Record for Mandai Wildlife Group
SINGAPORE – Omnicom Media agency PHD has been appointed as Mandai Wildlife Group’s global media agency of record, overseeing markets including Singapore, Australia, India, Indonesia,…
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