Brand & Business
Explore how creativity drives growth and competitive advantage. From bold strategic pivots and inventive partnerships to product launches and business reinventions, this space examines how brands use imagination, innovation, and sharp execution to create value and shape markets.
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PHLPost ushers the Year of the Snake with launch of vibrant snake themed postage stamps
MANILA, PHILIPPINES – The Philippine Postal Corporation (PHLPost) has officially unveiled its “2025 Year of the Wood Snake” postage stamps,…
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More feel-good moments await customers as McDonald’s hosts ReHomecoming at Quezon Avenue Ligaya store
MANILA, PHILIPPINES – As a chapter closed with the farewell of the iconic McDonald’s Quezon Avenue store last December 22, 2024,…
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Two foodies launch new local ice cream brand, abao, inspired by their journeys and conversations
BACOLOD, PHILIPPINES — If you’re in love, start an ice cream brand together. When chef Gabriel Melocoton and Chaela Ruth…
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Big Wins for Small Shops: The TikTok Shop success story in the Philippines
MANILA, PHILIPPINES – Micro, small, and medium enterprises (MSMEs) are a cornerstone of the Philippine economy, accounting for 99% of all…
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Havas expands its playbook by acquiring CA Sports
MADRID, SPAIN — Havas has announced the acquisition of CA Sports, a Spanish company specializing in sponsorship strategies and business…
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Smart, TPC continue to enable livelihood opportunities for Filipinos
MANILA, PHILIPPINES – PLDT wireless unit Smart Communications, Inc. (Smart) has strengthened its partnership with Telepreneur Corp (TPC) to continue to…
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IBPAP and Google partner to upskill Filipino IT-BPM workforce
MANILA, PHILIPPINES – The IT and Business Process Association of the Philippines (IBPAP) and Google announced a new collaboration to upskill…
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CREATEPhilippines continues to empower creative industries in 2025
MANILA, PHILIPPINES – Building on the success of the inaugural phase of Navigate the Touring Circuit in 2024, the program is…
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Jollibee Group opens first Milksha concept store in the Philippines
MANILA, PHILIPPINES – The Jollibee Group is bringing a refreshing take to milk tea culture in the Philippines with the launch…
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Universal Robina Corporation transforms retail experience with TikTok Shop
MANILA, PHILIPPINES — In an era where digital innovation is reshaping consumer engagement, Universal Robina Corporation (URC) has successfully navigated…
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GCash parent Mynt joins World Economic Forum Unicorn Community
MANILA, PHILIPPINES – The Philippines has been invited to join the prestigious World Economic Forum (WEF) Unicorn Community, a sub-community of…
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CJ WORX facilitating one of the largest sponsorship between HBO and Tourist Authority of Thailand
BANGKOK, THAILAND – CJ WORX, a leading creative agency, humbly announces its contribution to one of the most significant entertainment and…
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Department of Justice, Bureau of Corrections, The Correctional Institution for Women and Spark! Philippines launch Project ARTE
MANILA, PHILIPPINES — In a momentous stride for inclusive reform, the Department of Justice (DOJ), the Bureau of Corrections (BuCor),…
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