Brand & Business
Explore how creativity drives growth and competitive advantage. From bold strategic pivots and inventive partnerships to product launches and business reinventions, this space examines how brands use imagination, innovation, and sharp execution to create value and shape markets.
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EastWest welcomes Carlos Yulo as newest Brand Ambassador
MANILA, PHILIPPINES — Consumer-focused and fast-growing bank EastWest introduced elite gymnast and two-time Olympic gold medalist Carlos Yulo as its…
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How businesses can effectively communicate with today’s Filipino families, according to HILL ASEAN
MANILA, PHILIPPINES — Hakuhodo Institute of Life and Living ASEAN (HILL ASEAN) presented its annual research on ASEAN sei-katsu-sha, Hakuhodo’s term for…
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Neverland pioneers global creative agency franchise with Imagine Neverland
LONDON, UK — Creative agency Neverland has partnered with international executive search firm The Blueprint to launch the first-ever global creative agency franchise: Imagine Neverland. The unique business model is focused on people ahead…
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Foodpanda Philippines partners with Antom, MobaPay and MLBB for exclusive vouchers with GCash
MANILA, PHILIPPINES — Online food and grocery delivery platform foodpanda Philippines has teamed up with Antom, MobaPay, and Mobile Legends:…
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The top 5 moments from Toki livestream auctions
MANILA, PHILIPPINES — Livestream auctions are the ultimate thrill ride, with bidders battling it out in real-time. The energy is…
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Integral Ad Science makes YouTube misinformation reporting more accessible to advertisers
SINGAPORE — Integral Ad Science (IAS), a leading global media measurement and optimization platform, announced that it will now offer…
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SAFC moves forward in redefining media intelligence and impact with Carma Philippines partnership
MANILA, PHILIPPINES — SAFC, one of the leading and fast-growing non-bank financial institutions in the Philippines, has announced a strategic…
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VML Foundation Day sees 26,000 employees uniting for charitable impact
NEW YORK, USA — Creative network VML closed more than 100 offices around the world on September 26 to normal…
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GCash seals partnership with Xendit, unlocking affordable and easy remittances for Filipinos abroad
MANILA, PHILIPPINES — GCash, the Philippines’ leading finance super app and largest cashless ecosystem, recently launched its strategic partnership with…
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Unilever boosts sari-sari stores with Kabisig Summit
MANILA, PHILIPPINES — Sari-sari stores are the lifeblood of Pinoy communities – providing daily essentials, fostering social connections, and enabling…
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Human Nature doubles down growth on TikTok Shop
MANILA, PHILIPPINES — Human Nature, the Philippines’ pioneer brand of natural beauty, personal care, and home care products, has continued…
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SuperAwesome makes data on young audiences more accessible with new Awesome Intelligence platform
LONDON, UK — SuperAwesome, the leading youth technology and insights provider, has announced the launch of the world’s first under-18-focused audience…
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Gushcloud Philippines levels up with new business model, exclusive talents, and content ownership
MANILA, PHILIPPINES — Gushcloud Philippines recently announced its new business model and a bolder list of exclusive and non-exclusive talents,…
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