Brand & Business
Explore how creativity drives growth and competitive advantage. From bold strategic pivots and inventive partnerships to product launches and business reinventions, this space examines how brands use imagination, innovation, and sharp execution to create value and shape markets.
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GCash enables easy donations for Enteng relief efforts
MANILA, PHILIPPINES — Finance super app GCash has enabled organizations to raise funds more easily and directly to help communities affected by…
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Amplify harnesses the power of emerging creative technologies with Futures
SYDNEY, AUSTRALIA — Amplify, the global creative agency that joins the dots between people, brands, and culture, has launched FUTURES, a…
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Smart and AirAsia Philippines reward customers with international flights
MANILA, PHILIPPINES — PLDT Inc. (PLDT), wireless subsidiary of Smart Communications, Inc. (Smart), has teamed up with AirAsia Philippines, SM, and…
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Palm Tree Abbey, the quaint new brewery in Makati, is your next cozy hangout space
MANILA, PHILIPPINES — I wouldn’t describe myself as a beer enthusiast. In fact, I started drinking beer by reluctantly downing…
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Dairy Queen presents its September Blizzard of the Month with unique options for matcha lovers
MANILA, PHILIPPINES — The latest Dairy Queen (DQ) Blizzard of the Month offers options for matcha lovers. Indulge in seven…
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Art and creativity find a new home in Pulp and Pigment’s expanded store at White Plains
QUEZON CITY, PHILIPPINES — Pulp & Pigment proudly announced the grand opening of its new location last Saturday, September 07.…
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Omnicom Media Group bridges humanity and technology for marketing through ‘Building brands through Hearts & Science’
MANILA, PHILIPPINES — Advancements in technology have made it easier for brands to tailor their marketing strategies, understand how their…
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Reachly launches to the APAC market to boost B2B sales growth
BANGKOK, THAILAND — Reachly, a comprehensive lead generation agency, has officially announced its launch in the APAC market. Created by…
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Bizarre Bar celebrates Filipino childhood with newest cocktail
MANILA, PHILIPPINES — In the heart of Makati’s vibrant Poblacion district, Bizarre Bar has elevated its reputation with a cocktail…
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Filipino NGOs win AI sustainability grants by Google.org and ADB
MANILA, PHILIPPINES—Two Filipino NGOs have been named recipients of grants from the APAC Sustainability Seed Fund 2.0. The fund provides funding for…
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UM Singapore spreads positivity, community, and inclusion with Minds ahead of Impact Day 2024
SINGAPORE — UM Singapore, part of the global media agency network IPG Mediabrands, recently celebrated its annual Impact Day with a…
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SMAC and PAL Mabuhay Miles strengthen ‘Shop to Fly, Fly to Shop’ campaign
MANILA, PHILIPPINES — SM, through its SMAC (SM Advantage Card) loyalty program and Philippine Airlines’ (PAL) Mabuhay Miles, recently renewed…
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Award-winning creative agency Bearded Kitten launches in Australia
SYDNEY, AUSTRALIA — Bearded Kitten, an award-winning UK creative experience agency, has officially landed in Australia, bringing its signature brand of…
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