Brand & BusinessPress Release

Xiaomi continues to support education and creativity with decked-out kits for Filipino kids

MANILA, PHILIPPINES — Xiaomi, one of the global technology leaders, together with World Vision Philippines, welcomed over 400 students from a school in Barangay Baseco, Manila with back-to-school kits as they return to face-to-face classes this month.

The kits contained school supplies such as crayons, pencils, and writing pads, among others, as well as the latest Xiaomi products and gadgets including Xiaomi backpacks, pens, LCD writing tablets, and the recently launched RedmiBook 15 perfectly fitted for any school-related tasks.

Special donation. Xiaomi Philippines and World Vision Philippines gave away 400 back-to-school kits to senior high school students from Baseco, Manila. Included in the kits are school supplies and Xiaomi products like Xiaomi pen, Xiaomi LCD writing tablet, and Xiaomi RedmiBook 15.

The kit is intended to provide students with all the tools they might need to excel while, at the same time, allowing them to unleash their creativity and talents.

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“The last two years have indeed been trying times for these students,” explained Tomi Adrias, Xiaomi Philippines’ head of marketing. “It has always been the mission of Xiaomi to be a brand that supports young people’s aspirations by equipping them with the latest technology available.”

The donation marks the second year Xiaomi Philippines has worked with World Vision and is part of the brand’s continued advocacy to champion the further development of education in the country through technology that will help enhance and harness Filipino students’ digital prowess.

KM Leong, the general manager of Southeast Asia, Xiaomi International, said, “Xiaomi recognizes the importance of how technology plays a major role in every aspect of our lives including education therefore we would like to help aid the youth with their first steps into the digital era, further enhance their creativity, and let their imagination bloom with our technological assistance. Today, many innovative products and technologies have become very useful in assisting the youth to become even more creative than ever before, as it allows them to explore and create trials on many new things. Moreover, Xiaomi has continued to contribute to our efforts to empower the young generation’s education, not only in the Philippines but also in other countries as well.”

“Keep dreaming and believing.” Xiaomi representative Tomi Adrias bids high-schoolers from a school in Barangay Baseco, Manila to keep reaching for their dreams and assures them Xiaomi and World Vision Philippines will always be there to help them succeed.

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