Campaign SpotlightPress Release

Campaign Spotlight: Check out the first part of Cardi B and Reebok’s most enchanting collection yet

NEW DELHI, INDIA — The next installation of the immensely popular Reebok and Cardi B collaboration is revealed as the “Let Me Be… Enchanted” collection. The line, available in two parts, is inspired by living in an enchanted, euphoric state, and brings the legendary artists’ intensity and energy to this new range of footwear and apparel. Each piece in the collection will give the wearer sensory overload due to the saturated, bright colors, exaggerated details, and luxurious materials.

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Kicking off the line is the most eye-catching piece to come out of the ongoing Reebok and Cardi B collaboration. The first is the hype Classic Leather x Cardi B V2 – a silhouette that emulates Cardi’s larger-than-life personality. This silhouette brings the boldness and flare of the Classic Leather x Cardi B to a new level with an oversized vector graphic on the upper, oversized back heel tab, and exaggerated lug outsole.

As Cardi has been trailblazing the music and fashion industries for women, she wanted to put her own spin on Reebok’s most iconic female silhouette, the Freestyle Hi. The Freestyle Hi Cardi comes in three mystical, enchanting colorways – Glass Blue, Moonstone, and Quartz Rose – true to the euphoric nature of the collection. The shoes feature transparent straps, nodding to the transparent way Cardi lives her life, and Cardi’s signature tongue graphic on the tongue of the silhouette. Finally, this first part of the collection introduces a new two-in-one apparel piece, the Cardi Leotard 2-in-2 in Fluid Blue. The unitard and matching bandeau come in Cardi’s signature fitted style to accentuate every curve.

Designed with all figures in mind, the first part of Cardi B “Let Me Be… Enchanted” collection is now available starting at INR 3,999 on shop4reebok.com and Superkicks. The second part of the “Let Me Be…Enchanted” collection, which will include a wider range of apparel, will be revealed later this summer.

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