Campaign Spotlight

Campaign Spotlight: OBOS makes the case for homes half-owned

OSLO, NORWAY – Own half of your home, live in all of it. The new concept of Norwegian housing developer OBOS is a simple one; You buy at least half of your new place and rent the rest from the developer.

In a spot by Oslo agency Anorak, Scandinavian production company Bacon, and director Marc Reisbig, the shared home ownership solution is presented through a personal story with a couple of creative twists. As he so often does, Reisbig tampers with the physical boundaries of reality while losing none of the relatability.

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CREDITS

Production Company: Bacon
Director: Marc Reisbig
DoP: Daniel Voldheim
Producer: Øystein K. Dyb
Post Producer: Eli Mari Sandal
Editor: Rasmus Nyholm Schmidt
Grade: Didrik Braathen
Sound Design: Andreas Waag Martinsen
Online og VFX: Ola Jacob Nestande, Markus Tangre
Agency: Anorak
Client: OBOS

Partner with adobo Magazine

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