SPECIAL EVERYDAY – That is Swiss department store Manor’s commitment: make every day special. So, when it came to Christmas, the most special day of the year, they had to think of something out of the ordinary.
After last year’s success with the animated film “The Drawing”, BETC Shopper once again turned to director Kevin Grady from multi-awarded directors collective AgainstAllOdds to create this year’s Yuletide tale, produced by Passion Paris.
THE GIFT is a spin-off from last year’s film, in the same spirit but this time the hero of the film is one of Santa’s little Elves. Elfred for those who know him.
How will Elfred react when a little boy discovers the great secret of the Manor store?
Action, humor and tenderness, are the magic ingredients of this heart-warming Christmas tale, with which Manor hopes to bring Christmas magic to all the Swiss homes and wish them all a very “special” and merry Christmas!
Watch the campaign here:
CREDITS:
CLIENT MANAGEMENT
Stéphane Maquaire – Directeur général de Mano
Sandra Kottenauer – Brand director Manor
Jennifer Frame – Head of non food communication Manor
AGENCY MANAGEMENT:
Nathalie Jacquier
Charlotte Picq
Elodie Monsallier
EXECUTIVE CREATIVE DIRECTOR
Rémi Babinet
CREATIVE DIRECTORS
David Soussan & Marie-Eve Schoettl
COPYWRITER
Nathalie Dupont-
ART DIRECTORS
Francis de Ligt
Fanny Branger (DA Assistant)
TRAFIC -
Alexandra Chini
TV PRODUCER
David Brakha-
PRODUCTION COMPANY
Passion Paris-
DIRECTOR
AgainstAllOdds
SOUND PRODUCTION
Schmooze-
COMPOSITOR
Sanjiv Sen
