PARIS, FRANCE – Who says the journey ends at the tarmac? Corsair has signed a new partnership with Hertz to offer travelers the option of reserving a rental car when they book their flight. Because a journey doesn’t end at the airport but continues on the road, agency Australie illustrated the connection between these two complementary forms of travel using a rearview mirror, a simple and instantly recognizable way to spotlight the new offer.
To celebrate the launch of this partnership, Hertz is offering up to 15% off all rentals completed through June 30, 2025, and again starting September 1 to 30, 2025. For the rest of the year, Corsair customers benefit from up to 10% off each reservation.
The campaign affirms Corsair and Australie’s ambition to elevate the airline’s positioning and highlight its enhanced customer experience.
CREDITS
Brand: Corsair International
Marketing & Communications Director: Karen Levy
Marketing Manager: Murielle Petiphar
Head of Reputation, Media & Influence: Gautier Rouquayrol
Digital Marketing Manager: Laura Paris
Communications Coordinators: Julie Fortun
Agency: AUSTRALIE
Chairman: Vincent Leclabart
Associate Managing Director, Creative Lead: Philippe Boucheron
Creative Directors: Jorge Carreño, Stéphane Renaudat
Art Director: Mael Poincet
Copywriter: Paul Lalanne
Deputy Managing Director: Thierry Taglioni
Account Manager: Ulysse Boudot
Strategic Planner: Vincent Thibaut
Junior Strategic Planner: Laurence Valla
Producer: Solène L’Helguen
MAE STUDIO:
Jhon Salcedo
