Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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St Luke’s serves up a Wholesome Wake-Up Call in Whole Earth’s New Brand Campaign
LONDON, UK – Whole Earth, the UK’s number one peanut butter brand, is encouraging us to get more out of…
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Mith Bangkok’s 10th anniversary campaign celebrates authentic confidence with Wolf BKK
BANGKOK, THAILAND — In a fragrance market long dominated by international brands, MITH Bangkok, a proudly homegrown Thai perfume house,…
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FP7 McCann’s ‘Recipe for Change’ closes LIA 2025 with a Grand LIA on Creativity in B2B, Bronze on Transformative Business Impact
LAS VEGAS, USA – As the festivities in Las Vegas comes to a close, FP7 McCann clinches the last Grand…
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Ogilvy Singapore’s ‘Vaseline Verified’ sweeps LIA 2025 with two more Grand LIAs, dominating Social Media and Direct
LAS VEGAS, USA – After already winning a Grand LIA on the Health & Wellness category, Ogilvy Singapore‘s most innovative…
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Asia’s finest in PR and Digital creativity shine at LIA 2025
LAS VEGAS, USA – Finalists and the winners of the Creativity in PR and Digital have been unveiled at the…
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Pepe Jeans London celebrates the timeless spirit of denim with ‘Get Great Denim’ campaign
MUMBAI, INDIA — This Autumn-Winter season, Pepe Jeans London proudly introduces its latest campaign, Get Great Denim — a tribute to the enduring fabric…
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Quorn returns to TV with cheeky ‘Nothing to Hide’ campaign from adam&eveDDB
LONDON, UK – Quorn is back on television screens with ‘Nothing to Hide’, a playful and daring new campaign that marks…
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CottonKing positions itself in the premium space with Giza launch
MUMBAI, INDIA – CottonKing, a pioneer in 100% cotton formalwear, has unveiled its latest premium formal shirt collection, Giza – Premium…
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O2 , VCCP celebrate Red Roses’ World Cup triumph with ‘England, Meet Your Champions’
London, UK – Following the Red Roses’ historic Rugby World Cup victory, O2 and VCCP has unveiled a reimagined version…
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KFC Malaysia, VML Launch ‘KFC Treats’ to redefine everyday snacking
KUALA LUMPUR, MALAYSIA – KFC Malaysia, in collaboration with VML Malaysia, has officially launched KFC Treats, a youth-focused campaign designed…
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Vithoba, OktoBuzz launches ‘Har Smile Ek Jeet Hai’ campaign on World Smile Day
MUMBAI, INDIA — Vithoba Healthcare, a trusted name in oral care, today announced the launch of its new campaign, “Har…
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LIA 2025: Ogilvy Singapore’s ‘Vaseline Verified’ clinches Health & Wellness Grand LIA
LAS VEGAS, USA – After a winning streak at the 2025 Cannes Lions International Festival of Creativity, Ogilvy Singapore has…
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