Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: 82.5 Communications introduces PhonePe Insurance to South India
BENGALURU, INDIA — After a multi-agency pitch, 82.5 Communications won the creative mandate to extend PhonePe’s ‘Tension Chhodo, Insurance Lo’…
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Campaign Spotlight: EuroMillions return with Romance in new campaign film
PARIS, FRANCE— There was the one (Seb) who took advantage of an afternoon with friends to announce that he had…
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Campaign Spotlight: Cheil Singapore’s new campaign for Samsung invites people to listen into one’s hearts
SINGAPORE — How can Samsung demonstrate its smart products in an uncommon yet engaging manner? Cheil Singapore‘s campaign for the…
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Campaign Spotlight: Swisse storms Thai skincare market with Tik Tok Campaign
BANGKOK, Thailand— Australian-born brand Swisse launched in Thailand in 2021 – one of the biggest and fastest-growing markets of supplements,…
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Campaign Spotlight: Evergreen Club urges youngsters to take cognizance of the elderly’s well-being through its new campaign #WhatAboutElders
INDIA — Evergreen Club, India’s largest online community for older adults, launched an influencer engagement campaign #WhatAboutElders, urging millennials and…
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Campaign Spotlight: Cats In A Box – Brazilian NGO festive campaign for kittens and cats adoption
RECIFE, BRAZIL — During the pandemic, the number of abandoned animals on the streets in Brazil increased dramatically. Cats were…
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Campaign Spotlight: Taproot Dentsu & Aditya Birla Group unshackle men’s ethnic wear from codes of conduct in their latest campaign
MUMBAI, INDIA — Taproot Dentsu, a dentsuMB Company & the creative agency from dentsu India, has launched its latest campaign…
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Campaign Spotlight: Applebee’s salutes “Regulars” in new brand campaign from Grey
NEW YORK, USA — This week, Applebee’s launches a new brand campaign from Grey called “The Regulars,” the commercials salute…
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Campaign Spotlight: Eight designers highlight their inspiration in DDB Paris campaign for ADC 101st Annual Awards
NEW YORK, USA — A diverse group of eight talented illustrators, animators, and artists from around the world have been…
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Campaign Spotlight: Kasuso.org and HeroIXM of IdeasXMachina collaborate on #SUSUPORTAHANKITA project
MANILA, Philippines—Did you know that breast cancer cases are rising in the country and yet many women opt to keep…
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Campaign Spotlight: DIZO by realme TechLife rings in the New Year differently in its latest Tutting Campaign for its latest DIZO Watch R and DIZO Buds Z Pro
MUMBAI, INDIA — New year, new products, new campaigns – the party of 2022 seems to have only begun for…
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Campaign Spotlight: Oreo and The Batman unite in the new campaign from Saatchi & Saatchi
DÜSSELDORF, GERMANY — 2022 is the year when two cultural icons unite in the latest OREO campaign led by Saatchi…
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Campaign Spotlight: #STEMTheGap – Olay launches multi-year initiative to help close the gender gap in STEM careers in India
MUMBAI, INDIA — Why are young girls presented with kitchen sets on their birthdays while boys are given toy robots…
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