Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: Stressing over that next payment? Find out Liza Soberano’s daily hacks with GCash
MANILA, PHILIPPINES — It’s a consensus – we’ve all gone through a trying year, but with a few weeks left…
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Campaign Spotlight: Feast like a world-class champ with Jollibee’s new Champ & Joy Super Meal
MANILA, PHILIPPINES — Last July, Filipino weightlifter Hidilyn Diaz made history at the 2020 Tokyo Olympics by winning the Philippines’…
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Campaign Spotlight: New McCann Health London and McCann Health New Jersey eco campaign raises awareness of the impact of climate change on human health
LONDON, UK — IPG Health agencies McCann Health London and McCann Health New Jersey today launched a new advertising campaign…
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Campaign Spotlight: Boots bags all-star lineup for joyful Christmas
LONDON, UK — Boots today unveils its 2021 Christmas campaign, starring BAFTA-nominated actress Jenna Coleman as the character of Joy.…
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Campaign Spotlight: Women are hearing the word NO too often — YES brand says YES to all the women in the latest campaign from 180heartbeats + JUNG v MATT
WARSAW, POLAND — Women in Poland are hearing the word NO too often. In contrary, the YES brand wants them…
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Campaign Spotlight: Disneyland Paris drops its 2021 Christmas advert with BETC
PARIS, FRANCE — Christmas gifts can sometimes be stressful. You need to find the perfect gift for each of your…
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Campaign Spotlight: Asda puts on a spectacular show this Christmas
LONDON, UK — The start of Christmas ad season has become a tradition of its own – and Asda is…
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Campaign Spotlight: Broadcast your beauty with the Andy Warhol X Sk-II Limited Edition Pitera™ Essence collection
SINGAPORE — In partnership with The Andy Warhol Foundation, global prestige skincare brand SK-II invites you to Broadcast Your Beauty…
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Campaign Spotlight: OLIO launches hard-hitting TV and out of home campaign to raise awareness of the UK’s household waste crisis
LONDON, UK – OLIO, the free sharing app, has created an emotive and hard-hitting ad to raise awareness of the…
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Campaign Spotlight: 1stAveMachine Buenos Aires Partners With Bloomberg Media Studios to Showcase animated, eco-friendly future of tech for Samsung
BUENOS AIRES, ARGENTINA – Storytelling production company 1stAveMachine Buenos Aires has partnered with Bloomberg Media Studios to create a warm, inviting,…
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Campaign Spotlight: M&S gears up for a remarkable Christmas as the retailer launches its food and clothing campaigns for 2021
LONDON, UK — Today, M&S is launching two remarkable Christmas campaigns – one for its festive food and one for…
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Campaign Spotlight: L’Associé creates aromatherapy in a can with Paname Brewing Company
PARIS, FRANCE — As a consequence of long Covid, up to 80% of people infected by the virus have lost…
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Campaign Spotlight: Havas devises campaign for EDF showcasing how the utilities giant is helping Britain put the ‘0’ in Net Zero
LONDON, UK — Havas is the lead agency for a new campaign for EDF which showcases the ways in which…
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