Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: Asda puts on a spectacular show this Christmas
LONDON, UK — The start of Christmas ad season has become a tradition of its own – and Asda is…
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Campaign Spotlight: Broadcast your beauty with the Andy Warhol X Sk-II Limited Edition Pitera™ Essence collection
SINGAPORE — In partnership with The Andy Warhol Foundation, global prestige skincare brand SK-II invites you to Broadcast Your Beauty…
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Campaign Spotlight: OLIO launches hard-hitting TV and out of home campaign to raise awareness of the UK’s household waste crisis
LONDON, UK – OLIO, the free sharing app, has created an emotive and hard-hitting ad to raise awareness of the…
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Campaign Spotlight: 1stAveMachine Buenos Aires Partners With Bloomberg Media Studios to Showcase animated, eco-friendly future of tech for Samsung
BUENOS AIRES, ARGENTINA – Storytelling production company 1stAveMachine Buenos Aires has partnered with Bloomberg Media Studios to create a warm, inviting,…
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Campaign Spotlight: M&S gears up for a remarkable Christmas as the retailer launches its food and clothing campaigns for 2021
LONDON, UK — Today, M&S is launching two remarkable Christmas campaigns – one for its festive food and one for…
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Campaign Spotlight: L’Associé creates aromatherapy in a can with Paname Brewing Company
PARIS, FRANCE — As a consequence of long Covid, up to 80% of people infected by the virus have lost…
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Campaign Spotlight: Havas devises campaign for EDF showcasing how the utilities giant is helping Britain put the ‘0’ in Net Zero
LONDON, UK — Havas is the lead agency for a new campaign for EDF which showcases the ways in which…
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Campaign Spotlight: Dentsu Impact’s heartwarming film for vivo celebrates the ‘Joy Of Homecoming’ this Diwali
MUMBAI, INDIA — Given the modern shift most of us are operating in, families have drifted apart and are not…
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Campaign Spotlight: Burger King® launch a limited edition of candy shaped Mini Whoppers Jr. to celebrate Halloween
PUERTO RICO — Halloween, one of the favorite times of the year to wear costumes. With this premise in mind,…
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Campaign Spotlight: Astro Deepavali ad by Naga DDB Tribal encourages Malaysians to be the light
KUALA LUMPUR, MALAYSIA – Among the values that represent the light of Deepavali are kindness, sincerity, helping the needy, and…
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Campaign Spotlight: RHB Bank’s Deepavali 2021 spot by FCB Malaysia uncovers the true meaning of beauty in times of adversity
KUALA LUMPUR, MALAYSIA — Titled ‘The Inner Light’, RHB Bank’s latest Deepavali film, which was conceived and created by FCB,…
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Campaign Spotlight: Dacia and heaven celebrate Halloween
PARIS, FRANCE — Automobile constructor Dacia celebrated Halloween by giving its Sandero Stepway model a special treatment for the night.…
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Campaign Spotlight: IDFA uses AI to prove we all see documentaries differently
AMSTERDAM, NETHERLANDS — World’s leading independent documentary film festival, IDFA, launches ‘Perspectives Are Beautiful’, a campaign created by WE ARE…
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