Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: Walkaroo launches “Walk More. Restless” campaign with Aamir Khan
MUMBAI, INDIA — This festive season, Walkaroo, a leading Indian fashion footwear brand, has launched this integrated marketing campaign, “Walk…
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Campaign Spotlight: These Entropia brands are trendjacking Squid Game
KUALA LUMPUR, MALAYSIA — Popular Netflix show Squid Game is a hot topic on everyone’s lips, and it’s still trending…
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Campaign Spotlight: Bonjour. Sid Lee develops new app for Paris public transport
PARIS, FRANCE – Bonjour to the future of mobility, the future of service. Bonjour to new functions and innovations and…
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Campaign Spotlight: The Planet Vs. Bolsonaro: AllRise & 180 Amsterdam highlights a groundbreaking legal precedent for protecting Planet Earth
KWAZULU NATAL, SOUTH AFRICA — The global NGO AllRise is filing a complaint against the President of Brazil Jair Bolsonaro…
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Campaign Spotlight: Defining success with Bvlgari’s #ZeroToRock online campaign
MANILA, PHILIPPINES — Bvlgari Philippines celebrates the power of bold visions and unique designs of success with the #ZeroToRock campaign.…
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Campaign Spotlight: Black Friday shoppers urged to ‘see sales in a different light’ in new campaign by St. Luke’s for Which?
LONDON, UK — Shoppers heading out to grab a bargain this winter sales period are being encouraged to ‘See sales…
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Campaign Spotlight: MAHIWAGA: Cream Silk and Ben&Ben’s story behind the meme
MANILA, PHILIPPINES — What started out as a meme became a dream come true when Cream Silk announced their newest…
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Campaign Spotlight: Godrej Interio launches a new campaign, marking its ‘Great Indian Furniture Fest’
MUMBAI, INDIA — Godrej & Boyce, the flagship company of the Godrej Group, announced that its business Godrej Interio, India’s…
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Campaign Spotlight: Fastrack and Coca-Cola become “Awesome Together”; introduces a range of Stunning watches
MUMBAI, INDIA — Fastrack, India’s leading youth accessories brand, has joined hands with Coca-Cola for an epic collaboration. Fastrack has…
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Campaign Spotlight: ekWateur, the French leading independent green energy provider invites people to switch to renewable energy with humor and flair, in its first campaign with its new agency Steve
PARIS, FRANCE — Watch out for the meteor—ekWateur, the 5th largest energy provider in France, has decided to strike hard…
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Campaign Spotlight: KAYA marks 18 years with brand purpose re-imagined Celebrates the consumer journey with a new narrative of ‘BEAUTIFUL IS YOU’
MUMBAI, INDIA — Kaya, India’s leading skincare and dermatologist brand, has unveiled a new identity, symbolic of a strategic realignment…
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Campaign Spotlight: Pintu together with Pantarei opens the door to simple and safe crypto investment for everyone
JAKARTA, INDONESIA — Pintu is appointing Pantarei as the Creative Agency to communicate their crypto investment mobile application to the…
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Campaign Spotlight: Carat, Intel & StreamO’s Gamer Day campaign creates new codes of engagement & communication with GenZ gaming audiences
MUMBAI, INDIA – The ever-changing media ecosystems and the way audience interact with media have led brands to constantly find newer…
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