Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: Jessica Alba stars as an aviator in Dubai Tourism and Mother’s latest trailer in the “Dubai Presents“ campaign
DUBAI, UAE — Dubai Tourism and Mother have launched the latest film in the “Dubai Presents” series of blockbuster trailers…
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Campaign Spotlight: How Singtel Dash and Superson reinvented insurance communications with Dash PET
SINGAPORE — Singtel Dash’s latest insurance savings plan, Dash PET by Etiqa Insurance, was declared the plan with the best…
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Campaign Spotlight: SUGAR Cosmetics launches its #BoldAndFree campaign featuring Taapsee Pannu
MUMBAI, INDIA — SUGAR Cosmetics – one of the fastest-growing premium beauty brands of the country launched their latest campaign…
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Campaign Spotlight: Klarna launches Old Credit Is History campaign
LONDON, UK — Klarna, the leading global banking, payments, and shopping service, today launches its latest OOH UK campaign, Old…
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Campaign Spotlight: Taproot Dentsu & Bosch Home Appliances’ latest campaign takes the struggle out of drying clothes
MUMBAI, INDIA — Indians, in general, prefer traditional drying methods like using a clothesline or just drying clothes in the…
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Campaign Spotlight: PRETTYBIRD director Jess Kohl directs new Fold7 campaign for breast cancer awareness charity CoppaFeel!
LONDON, UK — PRETTYBIRD has teamed up with Fold7 and breast cancer awareness charity CoppaFeel! on a new campaign directed…
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Campaign Spotlight: Satiate your wanderlust and food palate through Hong Kong Chefs’ Playbook, HKTB’s video series with the MICHELIN Guide
HONG KONG — The Hong Kong Tourism Board (HKTB) and the MICHELIN Guide presents Hong Kong Chefs’ Playbook, a four-series…
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Campaign Spotlight: When it comes to eCommerce, FRED & FARID New York thinks outside the box — literally
NEW YORK, USA — When it comes to stocking your home bar, Rémy Martin 1738 is a staple… And now,…
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Campaign Spotlight: Keep on Fallin’ — The new Bouygues Telecom film by BETC
PARIS, FRANCE — Would the one that has never dropped its smartphone raise its hand? No one? Yes, that’s also…
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Campaign Spotlight: St Luke’s creates provocative campaign targeting tech giants for consumer champion charity Which?
LONDON, UK — Consumer champion Which? is launching a provocative advertising campaign calling for new legislation to force tech giants…
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Campaign Spotlight: For the GLOBAL CLIMATE STRIKE (September 24), Fridays For Future U.S. launches “The Denial”
LOS ANGELES, USA – For decades now, climate activists & scientists have highlighted the dangerous effects of global warming on…
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Campaign Spotlight: Karmarama and Project Everyone turn the UN’s Global Goals into 17 sticky notes for World’s To-Do List Campaign
LONDON, UK — Karmarama, part of Accenture Interactive, has teamed up with Project Everyone, a not-for-profit promoting the Global Goals,…
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Campaign Spotlight: Luzhou Laojiao and F5 Shanghai launch countrywide campaign to celebrate Mid-Autumn Festival
SHANGHAI, CHINA — With Mid-Autumn Festival (a.k.a Moon Festival) fast approaching, Chinese liquor brand Luzhou Laojiao has launched a new…
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