Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: RAPP and Samsung UK launch unique data-driven campaign with Strava
LONDON, UK – RAPP UK and Samsung UK have teamed up with exercise tracker app Strava, for a new campaign…
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Campaign Spotlight: L&K Saatchi & Saatchi creates new campaign for Reliance Digital #MyKindOfTech, giving tech shopping in India a whole new meaning
MUMBAI, INDIA — Reliance Digital, India’s largest electronics retailer, has turned a new leaf in its journey of customer engagement…
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Campaign Spotlight: Colgate Puerto Rico and Geometry Colombia invite Puerto Rico to smile
GUAYNABO, PUERTO RICO — It’s a fact, in 2020 everything changed. The bad news didn’t stop, the streets were empty…
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Campaign Spotlight: Khmer Beverages launches new Cambodia Beer branding by Design Bridge Singapore
SINGAPORE — Global design agency Design Bridge Singapore and Cambodia’s leading producer of alcoholic and non-alcoholic beverages, Khmer Beverages have…
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Campaign Spotlight: Grey London launches campaign to put pressure on MPs to make cyberflashing a criminal offence
LONDON, UK — Brook, the sexual health and wellbeing charity for young people, is launching a hard-hitting new campaign by Grey…
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Campaign Spotlight: Giffgaff launches new TV ad in British Sign Language
LONDON, UK — giffgaff the mobile network run by you, has partnered with Stink Studios London and worked closely alongside…
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Campaign Spotlight: Sky Zero makes its mark as it inspires hope in its first major campaign
LONDON, UK — Sky is inspiring audiences to make planet-saving choices as well as putting its own carbon emissions commitment…
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Campaign Spotlight: SOS and TBWA\Singapore distribute ‘honest cookies’ island-wide to encourage honest conversations about mental health
SINGAPORE — In commemoration of World Suicide Prevention Day on 10 September 2021, Samaritans of Singapore (SOS) has developed a…
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Campaign Spotlight: Digitas Buenos Aires presents “A Smirnoff twist to the world of aperitifs”
BUENOS AIRES, ARGENTINA — Digitas Buenos Aires presents the first campaign developed for Smirnoff Bitter Citric, the fresh line of…
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Campaign Spotlight: Ba&sh launches Born Collective, its new brand platform by BETC
PARIS, FRANCE — Ba&sh heroes the power of collaboration with its new platform ‘born collective’. In an industry that favours…
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Campaign Spotlight: Bumble launches first brand campaign for the Philippines, “Make the First Move” by MullenLowe Singapore
MANILA, PHILIPPINES — Bumble, the women-first networking app, recently released its first brand campaign for the Philippines, ‘Make the First…
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Campaign Spotlight: Publicis Italia and Netflix set up a “no spoiler zone” for the new season of Money Heist
MILAN, ITALY — What’s worse than waiting months for the next season of your favorite TV series? Seeing spoilers as…
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Campaign Spotlight: BBDO and electriclimefilms collaborate with Audi to launch the new e-tron GT in Singapore
SINGAPORE — The Audi e-tron GT is the talk of the town, not only because it is Audi’s first fully…
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