Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: Dentsu Philippines introduces the Unlimited Love Language this Pride Month
MANILA, PHILIPPINES — In celebration and support of Pride month, Dentsu Philippines launched TheUnlimitedLoveLanguage.com to help people learn how best to speak with complete…
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Campaign Spotlight: McDonald’s Philippines launches a #McDoCrewDanceChallenge to show off their dance moves that are smooth like butter!
MANILA, PHILIPPINES – McDonald’s Philippines is getting ready to light it up like dynamite as it prepares for the local…
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Campaign Spotlight: Kleenex® exhibits care in brand film by electriclimefilms and R/GA
SYDNEY, AUSTRALIA – In Kleenex®’s new ‘There’s Care in Every Square’ campaign, boutique film house electriclimefilms and its Sydney team…
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Campaign Spotlight: VMLY&R Unveils New Proud Pronoun Project
SINGAPORE – VMLY&R has created The Proud Pronoun Project, a website where individuals have the option to select their personal gender pronouns and produce…
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Campaign Spotlight: The Artery crafts Pride Month brand film for SodaStream featuring award-winning LGBTQ+ actress Laverne Cox
NEW YORK, USA — In celebration of Pride Month, New York-based creative agency The Artery has created a brand film…
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Awards: McCann Worldgroup agencies obtain the best results in Peru and Chile at El Sol Festival
BUENOS AIRES, ARGENTINA — McCann Lima and McCann Santiago, part of McCann Worldgroup network, obtained the best results recorded by agencies in their…
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Campaign Spotlight: Nutriasia’s new campaign tells the best way to show your mom some love, no matter the occasion
MANILA, PHILIPPINES — If there’s anything we love about mothers, it’s the fact that they’re always willing to be a…
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Campaign Spotlight: Reprise Digital’s mnemonic character Chief BerUang kicks off PIDM financial education drive in a light-hearted way
KUALA LUMPUR, MALAYSIA — Reprise Digital, the full-service integrated communications agency within the IPG Mediabrands network is pleased to see…
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Campaign Spotlight: Google partner with Director Sanjay de Silva to celebrate community spirit
AUCKLAND, NEW ZEALAND — Google has launched a campaign to celebrate the resurgence of community spirit in the wake of…
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Campaign Spotlight: Molson Coors taps This Is America choreographer Sherrie Silver for high-octane hard seltzer launch
CHICAGO, USA — Molson Coors has launched its brand-new hard seltzer, Three Fold, into the UK with an energetic, £5m campaign aimed at…
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Campaign Spotlight: TCL partners with football superstars ahead of Euro tournament
PARIS, FRANCE — As live sports are making a comeback after a year of Covid, TCL Electronics and its Havas…
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Campaign Spotlight: vivo debuts new “To Beautiful Moments” campaign for UEFA EURO 2020™
SHENZHEN, CHINA — As the official smartphone of UEFA EURO 2020™, vivo wants football fans everywhere to enjoy every beautiful…
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Campaign Spotlight: It took medicines & emojis to raise awareness on wildlife crimes
MUMBAI, INDIA — Ogilvy launched two digital campaigns for United Nations Environment Programme (UNEP). The two digital campaigns on Wildlife…
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