Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: Taproot Dentsu & Honda’s latest ad says ‘We are all Mothers’
MUMBAI, INDIA – The current times are severely challenging and humanity is trying its best to help one another. Almost…
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Campaign Spotlight: FCB Malaysia & RHB Bank sign on to sing of togetherness
KUALA LUMPUR, MALAYSIA – Titled ‘Sempurna’ (Perfect), RHB Bank’s latest Hari Raya film, which was conceived and created by FCB, tells…
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Campaign Spotlight: Eden showcases the power of a mother’s unconditional love, directed by Antoinette Jadaone
MANILA, PHILIPPINES – Motherhood today is embraced by eyes that hold various forms, shapes and sizes. Understanding that each motherhood journey…
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Campaign Spotlight: Laptops wreak havoc in new CleanMyMac campaign by TBWA\Helsinki
HELSINKI, FINLAND – The latest CleanMyMac campaign places Macs in life-or-death situations. Two ads laced with dark humour and impending computer…
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Campaign Spotlight: Ocado launches new brand campaign ‘just for you’ with St. Luke’s
LONDON, UK – Ocado, the world’s largest dedicated online grocery retailer and the fastest growing grocer in the UK, is…
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Campaign Spotlight: Glucon-D launches the #MyEnergyMaaEnergy campaign to pay tribute to mothers
MUMBAI, INDIA – Glucon-D has launched a campaign by Tonic Worldwide to honour the energy in our lives, our Moms.…
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Campaign Spotlight: ‘Spend For Retirement” and Leo Burnett Mexico invite to solve the problem of saving for old age
MEXICO CITY, MEXICO – After a year of pandemic and economic crisis raging in the country, saving has become imperative…
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Campaign Spotlight: Ensemble & OPPO entertain with technology this Raya to #PictureHeartsTogether
KUALA LUMPUR, MALAYSIA – Ensemble Worldwide’s latest Raya campaign with OPPO showcases technology in a comedic yet touching father-daughter spot.…
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Campaign Spotlight: SHEBA® announces world’s largest coral restoration program as part of purpose-led campaign
LONDON, UK – With consumers looking to brands to take an active role in environmental conservation, we are launching through the…
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Travel: Marvin Agustin and Chef Bjorn Shen heat up Zi Char — the Singaporean cooking style we’d love to try!
SINGAPORE – Beyond its widely popular tourist attractions, Singapore has always been a top-of-mind destination for its melting pot of…
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Campaign Spotlight: Nike’s VP of Global Brand Marketing shares thoughts on celebrating the Power of Play
MANILA, PHILIPPINES — Nike‘s latest campaign, Play New, invites people to discover sport in new ways. The campaign launches with…
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Campaign Spotlight: Goodness starts from home for McDonald’s this Ramadan
JAKARTA, INDONESIA – This Ramadan, McDonald’s Indonesia wanted to be a source of warmth, especially when people will be spending yet…
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Campaign Spotlight: We-commerce, the idea that helped small Chilean businesses in the midst of the local social crisis and part of the pandemic
SANTIAGO, CHILE – The social outbreak registered in Chile at the end of 2019 had a great impact on the…
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