Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: Bottomline Media’s Digital Detox campaign for Washington Apples timed to perfection
NEW DELHI, INDIA — SS Associates, India representative office for Washington Apples appointed Bottomline Media Pvt Ltd to conceptualize and…
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Campaign Spotlight: Wildermart India launches with a digital campaign on Earth Day
BENGALURU, INDIA — Wildermart launches in India on Earth Day with a hard-hitting digital launch campaign that aims to raise…
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Campaign Spotlight: “Plastic”, a classical song by Rubén Blades, heads MarViva and McCann Panama campaign that draws attention to disposable plastic.
BUENOS AIRES, ARGENTINA — Annually more than 800 species of marine animals are affected by plastic waste, including all species…
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Campaign Spotlight: Unicef & The EU ring the bell on school closures with film by HAMLET director ABCDCD
LONDON, UK — Due to the COVID-19 pandemic, schools have been closed all over the world. This violates one of…
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Campaign Spotlight: SHEBA and AMV BBDO team up to release new sleep-inducing ad to help cat parents get back to sleep
TENNESSEE, USA — Over the past year, sleep patterns have suffered due to the anxieties and abnormalities of the pandemic,…
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Campaign Spotlight: Desperados announces the next phase of its Rave to Save party series
AMSTERDAM, NETHERLANDS — Desperados is today announcing the next phase of its epic Rave to Save party series, which has…
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Campaign Spotlight: The most secret job in the world hides in plain sight
LONDON, UK — The Royal Navy has launched a recruitment campaign for its most classified division, the Submarine Service, appearing…
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Campaign Spotlight: Botanica by Air Wick partners WWF to bring nature back and restore 20m square feet of wildflower meadows
LONDON, UK — Botanica, the naturally inspired, responsibly sourced home fragrance range by Air Wick, has partnered with the World…
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Campaign Spotlight: Taproot Dentsu & Shell Advance capture the drive and passion of ‘Shell Ustaads’ with a fresh campaign, ‘Ab Duniya Dekhegi’
MUMBAI, INDIA — Shell Lubricants, the global leader in finished lubricants, has launched its ‘Ab Duniya Dekhegi’ campaign. Conceptualised by Taproot Dentsu…
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Campaign Spotlight: New Balance takes to Brighton Beach for ‘No half measures’ campaign created by 20ten
LONDON, UK — Fearless independence and the freedom to be whoever you want to be, are celebrated in a new…
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Campaign Spotlight: BOMBAY SAPPHIRE opens Supermarket at the Design Museum, an art installation to show that creativity is essential
LONDON, UK — This Wednesday 21st April, Supermarket, an installation by BOMBAY SAPPHIRE and the Design Museum, will arrive at…
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Campaign Spotlight: The new HORNBACH campaign from Heimat— monster truck meets spring season
BERLIN, GERMANY — It feels like a fresh start when the powerful force of a monster truck takes out a…
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