Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: McDonald’s India and DDB Mudra celebrate the brand’s commitment to customers in latest campaign
MUMBAI, INDIA– The ongoing pandemic has changed many things such as hanging out, enjoying food, and even recharging after a…
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Campaign Spotlight: Darlie Malaysia looks ahead with new products and a complete brand refresh by FCB Malaysia
KUALA LUMPUR, MALAYSIA– Darlie’s new Gum & Teeth Protect toothpaste range brings together Celebrity Chef Anis Nabilah and TV Host…
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Campaign Spotlight: WEBTOON rides the quarantine baking trend with a new campaign for its “Cursed Princess Club” series
CALIFORNIA, USA — WEBTOON launches the 2nd installment of its, “Stories to Obsess Over,” series shot remotely with Fred &…
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Campaign Spotlight: Sid Lee Takes New Ubisoft Riders Republic Game on a Thrill Ride
PARIS, FRANCE – Ubisoft announced the launch of their new game Riders Republic™, a massively social outdoor sports playground where…
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Campaign Spotlight: Oishi conquers TikTok with first ever Shrimp-fluencer created by TBWA\Santiago Manganda Puno
MANILA, PHILIPPINES – Where do Gen Z-ers and millennials go when they’re bored in the house, bored in the house, bored?…
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Campaign Spotlight: Maserati and Resn premiere the MC20 Supercar with live-stream virtual event “MMXX”
MODENA, ITALY – Luxury Italian automaker Maserati unveiled its MC20 supercar in a spectacular live-streamed global premiere on “Maserati Day”—a…
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Campaign Spotlight: Leo Burnett launches ‘What’s your mood?’ campaign for Amazon Prime Video focusing on diverse content for varying moods
MUMBAI, INDIA – Amazon Prime Video has unveiled a new marketing campaign ‘What’s your mood’, a 3-film integrated approach to…
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Campaign Spotlight: “BAM is back”, Serviceplan Campaign makes dust dance for Germany’s Bamberg Symphony, post-lockdown reopening
MUNICH, GERMANY – Instead of the sounds of the orchestra and thousands of spectators, only silence filled the concert hall…
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Campaign Spotlight: AI-enabled refrigerators, Panasonic India’s IntelligentHAI campaign by Milestone Dentsu
DELHI, INDIA – Reinforcing its commitment to provide unrivalled lifestyle solutions to its consumers, Panasonic India, a diverse technology company,…
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Campaign Spotlight: BBDO India and Zeemelt pay tribute to India’s memorable TV shows with interactive poster
MUMBAI, INDIA – The people behind the interactive poster of Indian TV characters that went viral over the weekend. BBDO India’s…
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Campaign Spotlight: Rosapark shows us the smart alternative to traffic jams with Ouigo
PARIS, FRANCE – Seven years after it started operating, France’s low-cost train service TGV OUIGO offers the possibility of traveling all…
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Campaign Spotlight: Grey New York’s NFL campaign for Gillette shows the difference by treating Every Day as Game Day
NEW YORK– Gillette is unveiling the latest phase of its 2020 NFL campaign “Every Day is Gameday” created by Grey…
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Campaign Spotlight: Yves Saint Laurent Beauté and BETC Etoile Rouge collaborate with Lenny Kravitz for new Y Parfum
PARIS, FRANCE – For this new chapter, Y perfume for men asks a crucial question: WHY NOT? It encourages us to…
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