Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
Join the adobo Creative Network today.
Subscribe Here-
electriclime° team up with PropertyGuru to launch groundbreaking ‘Everyone Welcome’ filter
SINGAPORE – Production house electriclime° has collaborated with PropertyGuru on a moving new brand film, filmed in Bangkok and helmed by…
Read More » -
No animals were harmed in the making of this ad: Cathay Cargo taps into tech to safely recreate a modern-day ark, created with Leo Hong Kong
HONG KONG – Sloths, flamingos, alpacas, penguins and other adorable creatures star in Cathay Cargo’s latest campaign, which highlights the meticulous…
Read More » -
UNIT provides full post production for project overboard campaign – an exclusive Marks & Spencer x Olivia von Halle collaboration
LONDON, UK – UNIT, the Fitzrovia-based independent shortform and longform creative production house, has delivered Full Post Production – VFX, Grade…
Read More » -
Max the Stress Ball makes an unhinged return in Income Insurance’s latest campaign by BBH Singapore
SINGAPORE – Max the Stress Ball is back. And this time, he’s on a stress-fuelled rampage. In the latest campaign…
Read More » -
AXA encourages women to “keep on kicking” in its latest global Brand campaign
PARIS, FRANCE – We all know that sports activities are essential for mental and physical health across a lifetime, but worrying…
Read More » -
Allwyn partners with ITV to celebrate The National Lottery’s impact on women’s football and support the FA’s Big Football Day
LONDON, UK – Allwyn, operator of The National Lottery, is partnering with ITV and the FA this summer to highlight The…
Read More » -
Artefact 3000 and Réseau Action Climat launches FutureGuessr: an online anticipation game to visualize our planet disrupted by climate change
PARIS, FRANCE – As the United Nations Ocean Conference in Nice has just concluded, and the impacts of climate change continue…
Read More » -
Airtel & Posterscope rolled out SPAM 2.0 OOH campaign to tackle online fraud
MUMBAI, INDIA – Airtel, leading Indian telecom provider, partnered with Posterscope to roll-out the next phase of product innovation under the…
Read More » -
Café de Coral and dentsu Hong Kong champion local heritage with baked pork chop rice campaign during Hong Kong’s Intangible Cultural Heritage Month
HONG KONG – In an effort to champion Baked Pork Chop Rice as part of Hong Kong’s cultural heritage, Café de…
Read More » -
McDonald’s and Leo UK unite Filet-O-Fish fans nationwide with revival of forgotten Facebook fan group from 2012
LONDON, UK – McDonald’s are playfully reviving an old Facebook group from 2012 dedicated to the Filet-O-Fish®️, to celebrate the product’s…
Read More » -
SafeWork NSW highlights impact of workplace safety on home and family, via 303 MullenLowe
SYDNEY, AUSTRALIA – Utilising its longstanding experience in creative behaviour change, 303 MullenLowe has launched an emotive new SafeWork NSW campaign…
Read More » -
Camp IRL: Dentsu Creative Hong Kong and High Peak take Fortnite campers offline
HONG KONG – In a bold move that flips gaming frustration into brand celebration, Dentsu Creative Hong Kong has launched CAMP…
Read More » -
HSBC and Grey Hong Kong transform walls to community stories in 18 districts for 160th anniversary
HONG KONG – As a part of HSBC’s 160th anniversary, Grey Hong Kong set out to build on the momentum. The…
Read More »
