Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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CAMPAIGN SPOTLIGHT: BMW’s latest campaign drives pilot Above the Clouds
Hamburg, 22. January 2019 —Serviceplan Campaign International and BMW is set to launch its latest campaign “Above The Clouds” to…
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Campaign Spotlight: Sweetshop Director Simon Cracknell launches fresh new commercial for RedMart
Singapore, 23 January 19 – Sweetshop Director Simon Cracknell is behind a fresh new commercial for Redmart supermarkets from TSLA…
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CAMPAIGN SPOTLIGHT: Ronny Chieng & Visa create branded entertainment with all new reality show: Urban Survivalist
Sydney, 22 January 19 – Visa, together with Colenso BBDO & Clemenger BBDO Sydney, has today launched Urban Survivalist, a…
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CAMPAIGN SPOTLIGHT: FCB Kuala Lumpur & RHB Shatter Conventions with new Commercial
Kuala Lumpur – 22 Jan 2019 – Created by FCB Kuala Lumpur, the latest edition to RHB Group’s Challenger Series…
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CAMPAIGN SPOTLIGHT: For millions of girls, school stops when their life as a woman begins: the NGO Care France and CLM BBDO launch an awareness campaign about menstruation taboos
A woman has her period 450 to 500 times in a lifetime, a little over 6 years when added up….…
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Campaign Spotlight: IKEA UK Throws Sleep the Party it Deserves with Latest Ad by Mother London
Ringing in the year with a new campaign, IKEA UK redefines our notion of partying the night away. Picture this:…
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CAMPAIGN SPOTLIGHT: Spotify and YARD’s Outdoor Campaign is a Nod to France’s Hottest Playlist and its Listeners
At the end of 2018, Spotify and agency YARD teamed up for an innovative and playful outdoor campaign designed to…
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CAMPAIGN SPOTLIGHT: FWD Insurance celebrates Everyday Heroes in new Regional Campaign via DDB Group Hong Kong
Regional life insurer FWD is set to launch its new brand campaign throughout Asia, with the hero television commercial celebrating…
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CAMPAIGN SPOTLIGHT: Olympians join Forces to Promote INFINITI Intelligent AWD Technology
INFINITI has assembled a host of Olympians and Ironmen taking part in their extreme sports to promote its Intelligent All-Wheel…
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Pantene Japan and Grey Tokyo team up to Launch “#HairWeGo My Hair Moves Me Forward”
Japan, 16th January 2019 – One year old Babychanco, famous for her voluminous and bountiful hair, just made her advertising…
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Separating the Men from the Boys: Gillette ® Campaign Inspires Men to Re-examine What it Means to be their Best
BOSTON, MA [JANUARY 14, 2018]: Thirty years after first introducing the tagline “The Best A Man Can Get,” Gillette (NYSE:…
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Campaign Spotlight: The Perfect Wedding Gift- Saregama Carvaan
Mumbai; 10th January, 2019: There are over 10 million weddings in India every year. Increasing by 30% year on year…
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Campaign Spotlight: Air Asia Teases Passengers with a Holiday Quickie for their 25th year
With two growing teenagers, how do parents find the balance between work and leisure? This was a question playfully carried…
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