Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: Alzheimer’s Research UK launches ‘First Breath’ campaign under new platform idea ‘Make Breakthroughs Possible,’ to provide hope that dementia can be cured
UNITED KINGDOM — Alzheimer’s Research UK launched a campaign to address the sense of fatalism that surrounds dementia and replace it with…
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Campaign Spotlight: Peugeot unveils its new vision #UnboringTheFuture with a global film featuring epic concept car
The future of cars is looking increasingly autonomous – cars where technology takes care of everything, even the driving. Practical…
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Campaign Spotlight: Argos Hosts Its Own Royal Visit In Spot From The&Partnership London
LONDON — In another charming spot for leading online and high street retailer Argos, The&Partnership London will today release ‘Royal Visit’. The…
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Campaign Spotlight: DIESEL PRESENT HAɄTE COUTURE – The more hate you wear the less you care
We have all been victims of negativity and criticism on social media. Whatever you do online, there is always somebody…
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Campaign Spotlight: Change lives and have a reason to smile with Tim Hortons Smile Cookie Campaign
A cookie can make a big difference. And with the Tim Hortons Smile Cookie Campaign satisfying a cookie craving also…
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Campaign Spotlight: BBH Singapore’s Marvel ‘Hulk Smash’ Activation for Sentosa is a Smash Hit
SINGAPORE — The innovative MARVEL themed activation ‘Hulk Smash’, developed for Sentosa Development Corporation (SDC) and The Walt Disney Company…
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Campaign Spotlight: Thailand’s C.P. Group Launches New Emotive Brand Film Developed by Ogilvy Thailand
BANGKOK, THAILAND — The Charoen Pokphand Group (C.P. Group) – Thailand’s largest private company and one of the world’s largest conglomerates…
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Campaign Spotlight: Yakult launches new ‘A Little Bottle of Science (not magic)’ campaign by Quiet Storm
Following the commercial success of Yakult’s 2016 TTL campaign, ‘Science not Magic’, the Japanese fermented milk drink brand is back…
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G-Star’s global campaign – by Amsterdam’s new agency HERC & director Dexter Navy
Amsterdam – G-Star RAW has worked together with Amsterdam start-up agency, HERC, and Dexter Navy – who is possibly the world’s…
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Campaign Spotlight: BBDO Vietnam pairs 7UP with seafood as a ritual in their latest summer campaign
VIETNAM — Leveraging on the fact that seafood dishes and lemon-lime go hand-in-hand, 7UP has been focusing their communications on pairing…
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Campaign Spotlight: Big stories come alive on the big screen for Pathé Gaumont by BETC Paris
For French cinema Pathé Gaumont, BETC Paris has created a little gem of a love story, a true declaration of…
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Campaign Spotlight: adam&eveDDB calls in Space Invaders for Highways England campaign
adam&eveDDB has created a new car bumper sticker featuring Space Invaders as part of a public safety campaign for Highways…
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Campaign Spotlight: Nike Releases New Film “Rallying Cry” For Female Athletes
Rallying Cry, a new film from Nike directed by Coralie Fargeat, is a celebration of strong, independent women experiencing the…
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