Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Volvo unleashes Saudi Arabia’s first AI generated brand film with Come Back Stronger
RIYADH, SAUDI ARABIA — Come Back Stronger is a bold testament to innovation by Volvo as it returns to the…
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Surfrider Foundation Europe and .becoming respond to Trump’s gulf renaming with a bold new initiative
BRUSSELS, BELGIUM – When U.S. president Donald Trump unilaterally rebranded the Gulf of Mexico as the Gulf of America, Surfrider Foundation…
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Stayfree and DDB Mudra’s take on redefining period comfort
MUMBAI, INDIA — Stayfree, one of India’s most trusted brands in menstrual hygiene, unveils its newest campaign for Stayfree Secure…
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ACCIONA and DDB Group Melbourne unveil Turbine Made campaign focused on wind turbine blade upcycling
MELBOURNE, AUSTRALIA — ACCIONA, a leader in renewable energy and sustainable infrastructure, has teamed up with DDB Group Melbourne to…
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LinkedIn and VCCP’s Got Itchy Feet? campaign inspires Gen Z to step into their next big career move
LONDON, UNITED KINGDOM – If you’ve ever felt the urge to move on to bigger and better things, LinkedIn is…
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KFC & R/GA serves up a pocket sized fix for a fashion sized problem with label Pinheads
SINGAPORE – Women’s pockets are a cruel joke, averaging 48% shorter and 6.5% narrower than men’s. Forget squeezing in a…
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AXA XL’s new campaign dares businesses to embrace risk for an imagined future
PARIS, FRANCE – AXA XL, the B2B branch of AXA offering insurance solutions from mid-sized companies to the world’s largest…
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Samsung Vision AI reimagines TV experience in film by Cheil Worldwide and electriclime°
SEOUL, SOUTH KOREA – Cheil Worldwide and electriclime° Korea have joined forces to unveil a global film for Samsung Vision AI,…
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Jobstreet by SEEK inspires jobseekers with Find The Job You Love campaign
MANILA, PHILIPPINES — In a bold move to redefine career journeys, Jobstreet by SEEK unveils Find the Job You Love…
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Papaya Solitaire and You’re the Goods take over major OOH sites around the UK with playful campaign
LONDON, UNITED KINGDOM – What if the daily chaos of life could be as satisfyingly organized as a game of…
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Uber Eats, Special, Whatever Tokyo and EssenceMediacom team up with Japan’s furry friends to celebrate National Cat Day
TOKYO, JAPAN — In a heartwarming campaign that blends food, fun, and furry companionship, Uber Eats is making this long…
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Rewind Romance: Coke Studio brings back the OG love gesture with mixtape
MUMBAI, INDIA – Once upon a time, love wasn’t measured in likes or DMs. It was woven into the little things—handwritten…
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Game, Set, Mountennis: Almaty serves up a slope-side spectacle thanks to GForce Grey
ALMATY, KAZAKHSTAN – In a city where tennis has never been the go-to sport, a bold and unconventional move has…
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