Campaign Spotlight
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What happens when the festivities are over? AAMI and Ogilvy captures the quirks of Aussie Christmas
MELBOURNE, AUSTRALIA — Capturing the quirks of an Australian Christmas and its day-after chaos, AAMI has launched a humorous new campaign…
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When forgiveness turns fatal: BBDO Bangkok amplifies Gigi Supitcha’s story to inspire a movement against abuse
BANGKOK, THAILAND — Domestic violence remains a pressing issue in Thailand, with cases continuing to rise over the years. In…
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JuanHand launches new campaign to strengthen financial inclusion among Filipinos
MANILA, PHILIPPINES — Over six million families are dealing with the aftermath of the recent typhoon, while rising inflation continues to…
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Grey Thailand strengthens connection with Gen Zs with ‘Thainess’ campaign for PunThai Coffee
BANGKOK, THAILAND — What thoughts spring to mind when you think of Thailand? An abundance of magnificent temples adorned with…
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Vivo pays tribute to tennis player Rafael Nadal ahead of his retirement with ‘Unforgettable’ campaign
SAO PAULO, BRAZIL — Tennis player Rafael Nadal has recently announced his retirement following next season’s Davis Cup. Vivo, Nadal’s sponsor…
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NPCI and Times of India partner up with tgthr. to bring back India’s iconic ‘Common Man’ to address digital security
MUMBAI, INDIA — UPI has become the most common method of payment in India, making transactions easy, safe and real time.…
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Fred & Farid Paris launches new campaign for The Abbé Pierre Foundation on child homelessness
PARIS, FRANCE — The Abbé Pierre Foundation, France’s leading non-profit organization fighting homelessness, has teamed up with Fred & Farid Paris to launch…
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Allwyn and VCCP inspire Brits to bring back The National Lottery into festive gatherings with Scratchcards campaign
LONDON, UK — Allwyn, operator of The National Lottery, launches a festive Scratchcards campaign, which celebrates the entertaining ways adults come together to…
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Coda Payments rebrands to Coda with an all new brand identity to drive global growth for partners
SINGAPORE — Coda, a leader in digital content monetization, is marking its next chapter with a refreshed brand identity. Streamlining its…
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‘The Spirit of Amsterdam’ launches with a mysterious keyhole lighting up the streets to underline polarization
AMSTERDAM, THE NETHERLANDS — This week, amid increased social tensions and polarization in Amsterdam, a mysterious illuminated keyhole will be weaving…
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Shell drives customer engagement further with amplified loyalty program with GrowthOps Asia
KUALA LUMPUR, MALAYSIA — In a new loyalty campaign that builds on the success of the “Quest For More,” Shell and…
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Trade Me Property is now accepting votes for NZ’s best toilets, bush and playground with Because ANZ
AUCKLAND, NEW ZEALAND — Trade Me Property has launched the inaugural People’s Choicest Awards, in partnership with brand activation agency Because…
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Health Promotion Board sends out PSA to lower salt intake and focus on flavor with Publicis Singapore
SINGAPORE — In a nation known for its rich culinary culture, Singapore residents value their sense of taste to fully appreciate…
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