Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: Medimix brings the ‘ultimate protector’ to Old Age Home for Ganesh Chaturthi
MUMBAI, INDIA — Medimix, one of India’s leading Ayurvedic personal care brands celebrates Hindu festival Ganesh Chaturthi with the residents…
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Campaign Spotlight: Social impact agency Plus305 wins ‘Talk About Heat Challenge’ with moving campaign
MIAMI, USA — Government agency U.S. Environmental Protection Agency (EPA) has announced the 10 winners of the Let’s Talk About…
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Campaign Spotlight: Dove calls on Filipino families to stop the name-calling with the Dove Self Esteem Project
MANILA, PHILIPPINES — As exciting as the beauty industry is, it is also an industry where the media perpetuates stereotypes…
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Campaign Spotlight: VMLY&R brings back an ancient Malaysian art form with TM in celebration of Merdeka
KUALA LUMPUR, MALAYSIA — Malaysian telecommunications company, Telekom Malaysia Berhad (TM) and global marketing agency VMLY&R are reviving an ancient…
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Campaign Spotlight: Navneet honors the one profession that makes all professions possible – teaching
MUMBAI, INDIA — Publishing company Navneet Education has a 60-year legacy of educating millions of children and is a pioneer…
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Campaign Spotlight: Dabur Meswak aims to create history with the largest digital Ganpati idol
MUMBAI, INDIA — Dabur Meswak, the herbal toothpaste for oral care, embarked upon a journey to bring people together in…
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Campaign Spotlight: Plus305 and Nickelodeon launch VIP kids club where ‘everyone is VIP’
MADRID, SPAIN — Children’s television network Nickelodeon wanted to create an impactful inclusion campaign for kids that would include some…
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Campaign Spotlight: Longchamp launches the second chapter of ‘Tres Paris’ with Fred & Farid
PARIS, FRANCE — In partnership with creative agency FRED & FARID Los Angeles and FRED & FARID Paris, Longchamp launches…
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Campaign Spotlight: Iris Worldwide, Havas Media and Superunion join hands to launch digital bank Trust
SINGAPORE — Standard Chartered Bank and retail conglomerate FairPrice Group recently launched Trust, a digital bank in Singapore. Supporting the…
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Campaign Spotlight: Clemenger BBDO Sydney brings back the V Bugs for V Refresh’s refreshing launch
SYDNEY, AUSTRALIA — Creative agency Clemenger BBDO Sydney has developed another infectiously positive campaign for energy drink V Energy. Across…
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Campaign Spotlight: TBWA\Malaysia and U Mobile honor the real heroes on Malaysia Independence Day
KUALA LUMPUR, MALAYSIA — Coming out of a two-year nationwide lockdown, this year’s Merdeka (Malaysian Independence Day) and Malaysia Day…
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Campaign Spotlight: McDonald’s satisfies Indonesians’ craving for both food and travel in heartwarming spot
JAKARTA, INDONESIA — One of McDonald’s most popular menus – Taste of the World – features different flavors from different…
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Lego ups the adrenaline with Nitro Circus, a trippy Kvadrat x Raf Simons film, and more campaign faves
MANILA, PHILIPPINES — The creative industry is brimming with tons of amazing ideas, so it’s no surprise that there’s never…
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