Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
Join the adobo Creative Network today.
Subscribe Here-
Festive queues get a refreshing twist with Coca-Cola and Ogilvy’s ‘Happy to queue’
MUMBAI, INDIA — This Ganesh Chaturthi, Coca-Cola and WPP Open X led by Ogilvy have brought a fresh twist to the…
Read More » -
Repak and The Brill Building urge Irish public to recycle ‘clean, dry, and loose’
DUBLIN, IRELAND — Environmental non-profit organization Repak has launched a campaign from creative agency The Brill Building to rally Irish businesses and the public…
Read More » -
Back Market and Marcel cleverly use Apple’s AI to highlight sustainability
PARIS, FRANCE — During Apple‘s latest Keynote, held on the evening of September 09, the brand unveiled several new products, including…
Read More » -
Unilever Nepal leverages AR for immersive Dove Bar experience
KATHMANDU, NEPAL — Dove has unveiled an innovative media campaign to promote its iconic Dove Bar in Nepal. This campaign blends…
Read More » -
Bossjob invites job seekers to spot ads and win cash in online contest
MANILA, PHILIPPINES — Bossjob, a chat-first career platform for professional recruitment across Southeast Asia (SEA), has expanded its reach with a…
Read More » -
Publicis Conseil has ‘such a good day’ with new 100% electric Dacia Spring
PARIS, FRANCE — The new 100% electric Dacia Spring was unveiled in February 2024. One of France’s most popular electric models…
Read More » -
Martin Werner shows what family trip twist and turns look like with new Volvo XC90
COPENHAGEN, DENMARK — Volvo has a reputation as the quintessential family car, and in the new campaign for the XC90 model,…
Read More » -
Cheil Worldwide and GS25 turn snacks into water safety equipment with the ‘Lifeguard Snack’
SEOUL, SOUTH KOREA — Snacks can save lives. With this, Cheil Worldwide and South Korean convenience store chain GS25 presented…
Read More » -
Wondrlab employs the help of ‘The Youngest Magician’ to highlight Hettich’s magical promise
MUMBAI, INDIA — Wondrlab, India’s largest platform-first martech network, has launched a new campaign for Hettich, showcasing how the brand’s innovative…
Read More » -
FrieslandCampina Hong Kong challenges market norms with a world-first product
HONG KONG — FrieslandCampina Hong Kong is set to elevate infant nutrition with the launch of its world-first product, FRISO® SIGNATURE™,…
Read More » -
The summer season officially starts with Cornetto in a hand-crafted campaign by Lola MullenLowe Madrid
MADRID, SPAIN — Cornetto ice creams filled the streets as soon as the first rays of summer appeared. In celebration of…
Read More » -
EE and Saatchi & Saatchi launch latest installment for ‘Curfew’ brand campaign
LONDON, UK — EE is expanding its new brand campaign, “Curfew,” with the launch of additional out-of-home creative assets by Saatchi & Saatchi…
Read More » -
Gatorade challenges water as its main rival in new spot by Springtime
SAO PAOLO, BRAZIL — Springtime launches its second campaign for Gatorade, following the Cannes Lions-winning “Gatorade Match Saver.” For the first…
Read More »
