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Brand & Business: Avon amplifies earning opportunities through Digital Upgrade for Representatives

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MANILA, PHILIPPINES —In the time of COVID-19, safety is a top priority in a way it has never been before. In response, Avon, a direct selling leader in the Philippines for the last 40 years, is re-launching better-than-ever digital tools to further empower Filipinas by providing a viable, intuitive and safe earn-from-home option. 

With new technological innovations disrupting the way everyone has been doing business over the last decade, it was a clear choice that investing in the improvements of these digital tools will help our representatives to better manage their assets while gaining bigger sales,” shares Avon Philippines General Manager, Razvan Diratian. “Relaunching these tools during this time makes it even more important since everything that our representatives can do face-to-face, they can also do at the comfort and safety of their own homes.

To challenge representatives to reach more customers and show how easy it is to do business with the digital tools, Avon held the first-ever Avon Click Star: The Ultimate Live Selling Showdown. Representatives from all over the country showcased their online live selling skills which allowed them to reach their current customers while also gaining new ones. 

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The final event that culminated the competition, Avon Clickfest, was hosted by social media’s favorite digital-savvy Tita of Manila, Aunt Julie a.k.a. Macoy Dubs. 

In this time of restricted movement and limited social interaction, these tools facilitate continuous business between Avon representatives and their customers. They enable more Filipinos to become Avon representatives, and allow active representatives to more effectively manage their businesses. 

Avon ON provides representatives access to the latest news, products, and deals. They are also able to easily share the digital brochures and additional brand content with the social sharing feature. Avon product literature has been available digitally for some time due to Avon’s commitment to sustainability. 

Avon ON can be accessed from almost every smart device, allowing customers to order directly. The app also lets representatives immediately verify orders and settle payment dues through the “Easy Order Accept” feature. More so, representatives can learn from each other through the app via digital networking.

Another digital tool through which representatives will be able to place their orders is Avon EASY. Upon confirming orders from customers, representatives can easily manage and track them in real-time. 

Avon has 190 branches all over the country that are serviceable by Avon EASY. This enables order delivery within 3-5 days, depending on local quarantine regulations. 

Best of all, users will be able to transact through a variety of e-payment methods to accommodate every customer’s preference including over-the-counter, GCash, e-Wallet, online bank transfer, and soon-to-be available—credit/debit card.

Finally, Sales leaders can easily find new leads to grow their teams via Avon GROW. In an instant, users will be able to share predefined personal recruitment pages complete with their “Avon stories” and social media handles, so potential candidates can learn more about their possible team leaders. Booking meetings can easily be done through the appointment dashboard and tracking teams has become a breeze. Lastly, even without an internet connection, representatives can still proceed via offline appointments. 

Relaunching these new-and-improved digital tools signals a new era for Avon after forty years here in the Philippines,” Diratian continues. “Ultimately, we hope that this will further empower our representatives and create new opportunities for them to share our products to everyone who wants to do beauty differently.”

Avon Representatives may download Avon ON and Avon GROW via the App Store and Google Play. Access Avon EASY by logging in to www.avon.com.ph

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