Events: ATF2021 to shine spotlight on Asian platforms

SINGAPORE  — Asia TV Forum & Market (ATF), Asia’s leading entertainment content market and conference, will return as a hybrid format on Wednesday, 1st December 2021.
In line with the progressive resumption of in-person engagements, the 22nd ATF will kick off its Opening Day with Singapore-based executives at the Marina Bay Sands, Singapore, followed by a flurry of business activities that will be unleashed via ATF Online+, the digital extension of ATF.

Themed “Re-imagining TV: Vision 2022”, the conference celebrates the best-in-class of Asian storytelling, while convening decision-makers and senior executives to make sense of a dynamic landscape that has been innovating, converging, and re-positioning to monetise.


Mornings with Industry Leaders: Fireside Chats with Asian Platforms

The Mornings with Industry Leaders segment will kick off with fireside chats featuring senior executives from the following Asian platforms:

• Chen Xiao, Senior Vice President, iQiyi
• Terence Leong, Group CCO, KKBOX Group
• Barrett Comiskey, Founder, Migo
• Wang Xinyi, Chief Content Officer, OPG BesTV+ Streaming Media
• Joanne Tsai, CEO, Taiwan+
• Li Kaichen, Head of WeTV & iFlix, Tencent

Co-located with

• Hyejung Hwang, Chief Content Officer, TVING
• Lee Tae-hyun, Chief Executive Officer, Wavve
• Ashok Namboodiri, Chief Business Officer – International Business, Zee Entertainment

Production Afternoons: New Priorities as Production Strategies Evolve

With COVID-19 significantly reshaping the production process, the Production Afternoons segment at ATF, headlined by Erika North, Head of Asia Pacific Originals at Amazon Studios, Wonwoo Park, CEO and Chief Creator of DITURN, and Arjan Pomper, Chief Operating Officer of ITV Studios, will provide insights and exclusive developments into programming priorities for 2022. Production capabilities, including virtual production and AI in filmmaking, could become key differentiators for content creators moving forward. Alex Proyas, Director of I, Robot, The Crow and Dark City, among others, who currently owns virtual studio Heretic Foundation in Sydney, will keynote for the segment on virtual production, by sharing his experiences on virtual production, and touch on the business aspect of such an investment from the pedestal of Hollywood to the realities of indie setups.

Speed Dating with Commissioners: Co-Production

The ATF Speed Dating sessions will also make a return this year. 2021’s list of co-production stakeholders come from a wide range of profiles, including representatives from Alibaba-Youku, China Bridge Content, Discovery, Kidoodle.TV, Tencent Video, WildBrain, 108 Media and ZDF Enterprises.

ATF Pitches: Nurturing Industry Talent

The panel of 7 industry judges for the Animation Pitch have shortlisted 6 projects from Kanaban Graphics (Japan), One Animation (Singapore), PT Aneka Cahaya Nusantara (Palari Films) (Indonesia), Parijat Animation Films (India) and Studio Amarana (Indonesia).
Six Formats Pitch finalists have also been selected by a panel of 6 judges – AASIA Productions (Singapore), Christian G. Gamboa (Philippines), Fuji Television Network (Japan), Gamaliel (Indonesia), Qontent Formats (Turkey) and TV Asahi Productions (Japan).

Finalists for the Chinese Pitch and the SEAScreen Project Market will be released by the end of November.

Information on the full list of speakers, moderators, commissioners, and pitch judges is available and updated on ATF’s website.

Yeow Hui Leng, Group Project Director of ATF says, “Asian storytelling and brands are capturing the imagination and attention of global audiences. 2021 is a good year for Asian content with a slew of well-received content released. As a pivotal entertainment content market serving the Asian region for the last 22 years, ATF is proud to be part of the exciting ecosystem championing the best of what Asia has to offer.”

ATF is part of the Singapore Media Festival, hosted by the Infocomm Media Development Authority, and will take place from 1 to 3 December 2021, with on demand sessions available up till June 2022.

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