EventsPress Release

PANA Brand Academy 2024 celebrates a decade of success with AIM partnership

MANILA, PHILIPPINES— PANA Brand Academy 2024 was an extraordinary success. Participants echoed these words: fun, comprehensive, progressive, and relevant.

PANA Brand Academy has been an essential platform for professional growth for 10 years now. This year, it reached a significant milestone with a groundbreaking partnership with the Asian Institute of Management (AIM), offering the first-ever certificate course in the industry. Nearly 100 participants attended, underscoring its immense popularity and relevance.

This collaboration elevated the program’s prestige, offering attendees a unique blend of academic rigor and practical industry insights, with the added bonus of unparalleled discounted rates for those wishing to enroll in post-graduate short courses in Marketing and Brand Management, giving all finishers credit
units and the highly regarded alumni status.


The program featured top-notch speakers, including new-generation industry rockstars and world-class professors from AIM, providing unparalleled insights and expertise. Participants gained cutting-edge knowledge on brand building, marketing and advertising trends, strategies, and innovations, ensuring they are well-equipped to tackle contemporary challenges in the field. The diverse lineup of speakers brought fresh perspectives and inspired participants to think creatively
and strategically about their brand-building approaches.

The progressive course outline covered relevant topics dear to brand builders’ hearts. Gen AI often took the spotlight alongside other phenomenal industry changes such as new media utilization, content creation, sustainability angles, and omnichannel platforms.

The Philippine Association of National Advertisers (PANA) is already looking forward to next year’s edition of Brand Academy. Don’t miss the opportunity to be part of this transformative experience. Join PANA for Brand Academy 2025 and continue your journey towards marketing and advertising excellence.

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