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Featured posts
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Featured: Let the games begin—Google commemorates the start of Tokyo 2020 Olympics with an adventure-filled Google Doodle
MANILA, PHILIPPINES — As the Tokyo 2020 Olympics begins today, Google kicks off with a new interactive Doodle that invites…
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Brand & Business: The diverse creative powerhouse that forms Shell’s global Creative Solutions team
MANILA, PHILIPPINES — Before Dean Aragon joined Shell as its Global Vice President for Brand, the historical energy company enjoyed…
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Insight: Oishi® – A filipino megabrand with a simple and clear process
MANILA, PHILIPPINES — In previous blogs, The Branding Nerd has talked about some of the “Six P’s” of the marketing…
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Brand & Business: Marketing and Creative Professional in Manila? Learn How You Can #MakeTheFuture With Shell
MANILA, PHILIPPINES – What does it take to become the world’s largest energy brand?
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Digital: Powering a product launch in difficult times
MANILA, PHILIPPINES – Can brands truly adopt a digital-only media strategy for a new product launch? While this may have been…
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Insight: The new Creative intelligence™ Agency bridging the research-creativity gap – An interview with David Mayo and Matt Cullen of ADNA
MANILA, PHILIPPINES – Creative and research people have long been viewed as opposites and sometimes even adversaries in a family…
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Digital: TeamManila enters the NFT space with Philippine Genesis, Rizal Gold; more to come in the future
MANILA, PHILIPPINES – Even as TeamManila Graphic Design Studio prepares to celebrate its 20th anniversary, the maverick studio continues to push…
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Insight: Rakuten Advertising’s Cyprus Malinao on connected TV and what separates Viki from other OTT platforms
MANILA, PHILIPPINES – With cinemas in the Philippines being closed for more than a year now because of the global pandemic,…
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A tribute to Peque Gallaga and how a garden is part of his legacy
MANILA, PHILIPPINES — What, exactly, happens when a pillar falls? The house remembers, as in the case of the late…
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Campaign Spotlight: A new tradition: Jollibee celebrates gratitude, launches Family Thanksgiving Month
MANILA, PHILIPPINES — The global pandemic has made people worldwide reassess and reexamine what their priorities are in life. With…
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Featured: The rise of Community Pantries embodies the Filipinos’ ‘Bayanihan’ Spirit
MANILA, PHILIPPINES — “Kumuha base sa kailangan, magbigay base sa kakayahan.” Take what you need, give what you can. The…
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Insight: The time is now for the Philippine Creative Industries Act
MANILA, PHILIPPINES — Creativity is something that Filipinos like to pride themselves in having. After all, this is a culture…
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Featured: GIGIL, a proudly Filipino creative agency, transforms good ideas into good results
MANILA, PHILIPPINES — The RC Cola campaign entitled “Basta” took the internet by storm. Not even just locally, but internationally…
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