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Campaign Spotlight: KFC France’s new offering includes an empty bucket, one fry and two glasses of water

PARIS, FRANCE — KFC France is bringing back one of its most exceptional offers, the Tuesday Deal, a bucket of 11 chicken tenders for 6.95EBut they also know that means you’ll need a big appetite, which is why they’re launching an even more exceptional offer — the Monday Diet.

Created by Sid Lee Paris, KFC’s new series of unexpected coupons helps customers make room for Tuesday by offering less for more. A regular-sized menu at the “discount” price of an XL menu, a free empty bucket… Customers can even find coupons, which will be in store and distributed in deliveries, for two free glasses of water, one fry, or its healthier counterpart, a leaf of lettuce.


KFC’s generous offer, which began running on July 13 will be available until July 27.


About the Author

Theda Braddock is an American who lives and works in Paris. She helps agencies develop their communication and promote creativity, and writes for several publications when she has time.

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